• Building Your Business: Selling is Not Selling Out
    • By:Mark Nutting, CSCS,*D, NSCA-CPT,*D
    • CEU Value:0.10 CEU Category A
    • Webinar Date:10/8/2014
    • Recording Length:01:00:00
    • Member Price:$10.00
    • Non-Member Price:$20.00

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    Being a good personal trainer does not ensure that you will have clients. You need to be able to sell the benefits and achievable results of using your services in order to build your business. Selling, for many, may bring to mind car salesmen, infomercials, and telemarketers. This can create a mindset for trainers that selling makes them somehow less honest or acting in their own self interest when trying to get someone to purchase a program. In fact, we all sell every day and enjoy it. When we recommend where to eat, which movie to watch, what book to read, we are selling. Learn how to make the act of selling personal training programs a natural, positive experience for you and your potential client. Build your business by helping others, and help them by getting them to commit to your program.

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