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(355 found)

Developing an Educational Culture

April 1, 2016

Article Members Only

Personal trainers and strength and conditioning coaches around the world are the frontline and display of any fitness facility. Common issues, such as sales techniques and member interaction/experience, can be qualities that are developed over time through employee education.

Personal trainers Organization and Administration fitness center nsca-cpt personal training

The Independent Path – Considerations for Career Personal Trainers

April 10, 2020

Article Members Only

This article articulates important independent personal trainer and employee personal trainer differences, research and planning guidelines moving forward, important marketing considerations, financial literacy, and the importance of moral support.

Personal trainers Professional Development Personal Trainer Managing Business Marketing Personal Training Career

The Millennial Effect and the Rise of the Fitness Studio Industry

April 1, 2016

Article Members Only

How are fitness studios with 8,000 – 9,000 sq ft able to survive? One way is to carve out a niche in this competitive and crowded industry.

Personal trainers Organization and Administration personal training business

The Importance of the Initial Interview—Establishing Credibility Quickly with a New Potential Client

October 1, 2014

Article Members Only

The initial interview is the starting point for the client-trainer relationship and sets the tone for the emotional connection and the development of trust and value for a long-lasting professional relationship.

Personal trainers Organization and Administration Professional Development how to succeed as a personal trainer personal trainer business personal training Personal trainer

Top 5 Marketing Strategies to Implement for Your Fitness Business

November 1, 2015

Video Members Only

One of the universal challenges in running a small fitness business is finding new ways to generate traffic. In this session from the 2015 NSCA Personal Trainers Conference, Josh Leve reviews the results of a survey of thousands of owners, fitness professionals, and coaches to identify best business practices. There is no better strategy to grow a business than leveraging the combined experiences of others.

Personal trainers Organization and Administration Professional Development Fitness Industry Personal Trainers Fitness Business Marketing Strategies

Common Practice for Personal Trainers that Should not be so Common: Examination of Common Practices

Starting into the personal training business is a very exciting endeavor full of great potential, possibilities for success, and endless opportunities to help others. However, many of the “common practices” found in today’s personal training industry are not the most effective tactics to implement.

Personal trainers Organization and Administration Professional Development PTQ personal training business practices

Bridge: Creating Systems to Provide the Best Customer Experience, with David Crump

June 1, 2017

Video

David Crump, Owner of Spark Fitness and a business consultant, discusses the importance of utilizing systems to improve the customer experience.

Personal trainers Professional Development personal training business

Best Business Practices - Personal Training

April 1, 2015

Article Members Only

Three top personal trainers—Juan Carlos Santana, Robert Linkul, and Chat Williams—discuss “best practices” in the profession of personal training.

Personal trainers Organization and Administration become a personal trainer personal training career build your personal training business Fitness Industry Business

Before You Jump—Considerations Prior to Opening Your Own Facility

June 1, 2017

Article Members Only

Before taking any steps toward opening a facility, the personal trainer should review the following considerations to ensure they are making the right decision.

Personal trainers Coaches Organization and Administration Professional Development PTQ fitness facility business owner personal training

Leveraging the Trends in the Fitness Studio/Gym Community

January 1, 2015

Article Members Only

Studio owners or aspiring owners can leverage current or emerging trends to grow (or start) their business, and better understand the fitness landscape to gain a competitive advantage.

Personal trainers Organization and Administration fitness studio personal training business personal training

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