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(41 found)

Fitness Marketing Foundations—The Basics and How to Implement Them Effectively

August 26, 2019

Article Members Only

This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

Personal trainers Professional Development Business Marketing Networking Social Media Action Plan

Selecting Appropriate Objective Assessments Based on Resistance Training Status and Experience

June 1, 2017

Article Members Only

While exercise is safe for most participants, many screening strategies have been implemented to reduce the likelihood of injury, and possibly death, from exercise. This article shares an objective strategy for selecting an appropriate assessment method based on a client’s resistance training status and experience.

Personal trainers Exercise Science Fitness assessment personal training nsca-cpt assessment method

Leveraging the Trends in the Fitness Studio/Gym Community

January 1, 2015

Article Members Only

Studio owners or aspiring owners can leverage current or emerging trends to grow (or start) their business, and better understand the fitness landscape to gain a competitive advantage.

Personal trainers Organization and Administration fitness studio personal training business personal training

Boots on the Ground: What Have We Learned? A Retrospect on the Past 10 Years Working as a TSAC-F

October 15, 2018

Article

The tactical strength and conditioning field is evolving each year. Because of the experience of those in the field, as well as the growing body of research, we are gaining a better understanding of what it actually means to work within the tactical field.

TSAC Facilitators Organization and Administration Professional Development TSAC TSAC-F Tactical Athlete Strength and Conditioning

Case Study: How safe is your teen’s strength and conditioning program?

Other

Acclaimed Wisconsin-area high school strength and conditioning coach advises parents to ask these 10 important questions.

Return to Play—Transitioning from Rehabilitation to Strength and Conditioning with the Football Athlete

February 25, 2019

Article Members Only

Due to the high contact and intensity of football, injuries to the players are inevitable. Strength and conditioning coaches play a vital role in the athlete’s process of return to sport. This article is a detailed outline of the solutions that are involved with transitioning a football player from rehabilitation to strength and conditioning back to the field.

Coaches Program design Safety Basic Pathophysiology and Science of Health Status or Condition and Disorder or Disease Football Return to Sport Injury Rehabilitation Injury in Sport

Using Feedback Drills to Coach the Turkish Get-Up

July 8, 2019

Article

This article is an overview of the Turkish get-up movement, as well as cues and drills to help in this movement.

Personal trainers Coaches Exercise Technique Program design Turkish Get-Up Movement Multi-Joint Movement Cues Drills

Training Clients during Pregnancy—Modifications and Considerations

May 13, 2019

Article Members Only

Personal trainers should be aware of the physiological changes during pregnancy for each trimester in order to provide appropriate exercise modifications and alternatives for their prenatal clients, to positively influence overall health.

Personal trainers Program design Client Consultation|Assessment Safety Basic Pathophysiology and Science of Health Status or Condition and Disorder or Disease Pregnancy Training Pregnant Client Physiological Changes

Fall Prevention Program Recommendations for an Aging Population

August 5, 2022

Article

This article will discuss the role of strength training, stretching, and functional mobility exercises in reducing falls in older adults and provide a guide for creating a program.

Personal trainers Program design Older Adult Fall Prevention Balance Flexibility

Keeping Clients for Life—Three Long-Term Retention Strategies that Work

April 1, 2019

Article Members Only

David Crump describes strategies on client retention and how to make memorable experiences for your client as a personal trainer.

Personal trainers Organization and Administration Testing and Evaluation Client Consultation|Assessment Professional Development Clients Personal Training Client Retention client Strategies

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