Playing with Fire: Building a Business on the Thin Red Line

by Annette Zapp, MS, CSCS,*D, TSAC-F,*D
July 2022

Learning Objectives: 

  1. Accumulate intel to mastermind a solution for Fire Department challenges and create a sizzling proposal to capture a contract opportunity from thin air
  2. Construct an operating system approach; run quietly in the background providing consistent and smooth health and wellness solutions
  3. Justify ongoing existence by building strong relationships and exemplifying enhanced value beyond testing metrics

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