For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
Personal trainersOrganization and Administrationpersonal training businesspersonal training careerhow to grow my personal training businesshow to become a certified personal trainerhow to become a personal trainerpersonal trainersPersonal training
This article is the ninth in a continuing series of tactical strength and conditioning (TSAC) research reviews. It is designed to bring awareness to new research findings of relevance to tactical strength and conditioning communities.
Some of the major misconceptions concerning Olympic-style weightlifting for sport are addressed in this article, providing evidence-based recommendations to better implement the snatch, clean and jerk, and their derivatives in the training of high school and collegiate athletes.
CoachesProgram designOlympic Style WeightliftingSnatchCleanJerkHigh School Coachinghs-coaching
This review will focus on two of the most common and costliest injuries in rowing, as well as provide resources that can be used by strength coaches, rowing coaches, and self-coached rowers to inform training practices.
CoachesExercise TechniqueProgram designRowingInjury ReductionLow Back PainRib Stress InjuriesAsymmetries
The aim of this article is to provide those working with tactical populations an introduction into tracking training load to mitigate injury risk while concurrently optimizing fitness.
TSAC FacilitatorsProgram designTraining LoadRate of Perceived ExertionIntensityExternal LoadInternal Load
Many personal trainers work with clients who are dealing with musculoskeletal pain that has negative consequences both on the client’s ability to exercise and their activities of daily living. This article discusses the different types of pain, and describes targeted approaches for training clients with persistent musculoskeletal pain.
Personal trainersProgram designProfessional DevelopmentPainPain Management
The purpose of this article is to help bring awareness of athletic recovery by useful fatigue monitoring and managing tools, such as external and internal load examples.