High standards improve the quality of professionals working within the fitness industry. This article provides steps that may help to increase income for personal trainers.

This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

Congratulations to the 2020 NSCA Award Winners!

Colorado Springs, CO – MAJ Donald Bigham and Mark Stephenson named the 2017 TSAC-Facilitator and TSAC-Practitioners of the Year at NSCA’s TSAC Annual Training April 3-6, 2017 in Orlando, FL.

Darcie Burde, Assistant Director for Fitness at University of Florida, demonstrates how to translate movement assessments into training clients from all walks of life.

The purpose of this article is to describe the 165-lb body drag as performed by California law enforcement recruits in order to graduate academy.

The purpose of this article is to define the roles of personal trainers and physical therapists and to learn how their combined expertise can influence long-term physical health improvements for their clients.

With each experience of training a new client comes an opportunity to research, consult, and learn something new. The career-driven personal trainer will learn from their mistakes, build on their successes, and utilize their knowledge base with each new client they encounter.

In this session from the NSCA’s 2016 TSAC Annual Training, Tonya Butler-Collins identifies key sources of funding from alternative sources outside of traditional banks. This session teaches how to partner with non-profit entities for grants and identify missions, visions, and goals in order to align appropriate partners for funding.

Marquis Johnson, Assistant Strength and Conditioning Coach with the Minnesota Vikings National Football League (NFL) team, and Bryan Doo, former Head Strength and Conditioning Coach of the Boston Celtics National Basketball Association (NBA) team and owner of Optimal Fitness, join as guests with the NSCA Coaching and Sport Science Program Manager, Eric McMahon. Also returning for this Gatorade Performance Partner collaboration episode is guest co-host Jon Jost, a 27-year veteran college strength and conditioning coach and the Team Sports Manager for Gatorade. Join this fun group of strength and conditioning coaches from across the industry as they discuss what it means to be successful, as well as how they are reshaping the different career paths within the field. Connect with Marquis on Instagram: @quis_fit | Reach Bryan on Instagram: @bdoostrength or Twitter: @bdoo22 | Email Jon at: jonathan.jost@pepsico.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs To learn more and join the Gatorade Performance Partner Community, visit GatoradePerformancePartner.com.