Colorado Springs, CO – Strength and conditioning coaches from across the nation will converge at the NSCA’s Coaches Conference on January 4, 2018 in Charlotte, NC to discover cutting-edge research and practical applications in strength and conditioning, presented by the industry’s most elite and respected experts.

How does a small-town boy from Mid Wales become the next NSCA President? Follow Ian Jeffreys’ inspiring journey, beginning with his introduction to the NSCA in 1989 as a professional rugby player hungry for knowledge to perform better. Listen as he recounts the thrill of his first conference and why NSCA events are so much more valuable than just what is presented on the main stage. Then, dive into Ian’s career-defining contributions to speed and agility, sparked by his reverse-engineering approach that leverages movement patterns and strong positioning to elevate game speed. Reflect on decades of evolution in our profession, including increased career paths plus the rise of technology and AI — and why they can never replace the true human heart of coaching. Lastly, learn Ian’s vision for the NSCA’s future, which involves both listening and leading to maintain the NSCA’s position as the worldwide authority in strength and conditioning. Connect with Ian by email at ian.jeffreys@nsca.com | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs Join Ian’s inauguration at NSCACon 2024 in Baltimore, MD, July 10-13! Register at NSCA.com/NSCACon

This article is part of a continuing series of tactical strength and conditioning (TSAC) research reviews. It is designed to bring awareness to new research findings of relevance to tactical strength and conditioning communities.

Kelly Dormandy, Assistant Athletics Director for Sports Performance at Loyola Marymount University and Head Strength Coach for the Los Angeles Sparks Women’s National Basketball Association (WNBA) team, talks to the NSCA Coaching Program Manager, Eric McMahon, about championship culture. Topics under discussion include constantly seeking new challenges, training WNBA athletes, and being proactive about networking in the field. Find Kelly on Instagram: @kdormandy | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Brett Bartholomew, keynote speaker, performance coach and consultant, best-selling author, and Founder of Art of Coaching™, talks to the NSCA Coaching Program Manager, Eric McMahon, about the importance of communication as a foundation of coaching, understanding the messy realities of leadership, and how reflection can help the profession grow. Find Brett on Instagram: @coach_brettb or Twitter: @Coach_BrettB | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This section from the book, Developing Endurance, gives an overview of how to plan and develop a program for endurance athletes by following four steps.

For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.

Have you ever considered getting a K-12 teaching license, with your CSCS, to gain employment as a high school strength and conditioning coach? Coach Justin Loudon serves as the Chair of the NSCA High School Coaches Professional Development Group (PDG). He shares PDG updates with NSCA Coaching and Sport Science Program Manager, Eric McMahon, including highlights from the 2024 NSCA Coaches Conference and direction for the future of high school coaching. Learn about the impact of school-based strength and conditioning beyond the weight room, and important benefits for students over their lifetime. Connect with Justin on Instagram at: @coach_loudon or by email: loudonsc@gmail.com| Find Eric on Instagram: @ericmcmahoncscs or X (Twitter): @ericmcmahoncscs | Here is a link to engage with NSCA Professional Development Groups. As mentioned in the episode, check out the book: NSCA's Guide to High School Strength and Conditioning

Paul Comfort, program leader for the Master’s degree in Strength and Conditioning at the University of Salford, talks to the NSCA Coaching Program Manager, Eric McMahon, about his desire to continuously learn through practical application and research in the field. Topics under discussion include creating the post graduate program for the University of Salford, being a founding member of the United Kingdom Strength and Conditioning Association (UKSCA), and the complexities of technology in the weight room. Find Paul on Twitter: @PaulComfort1975 or Instagram: @PaulComfort1975 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs