In this episode of the NSCA Coaching Podcast, we delve into one of the biggest topics in college sports today–Name, Image, and Likeness (NIL). Tune in to learn more about this game-changing development and its implications for college athletes. Hannah Burkhart, a graduate student in Sport Science and Coaching Education at East Tennessee State University (ETSU), shares her experience as a student-athlete and brand ambassador. Eric McMahon, the NSCA Coaching and Sport Science Program Manager, joins her in the discussion to unpack the details of NIL policies, learn about the impact of social media on student-athletes, and uncover potential career benefits of NIL for personal branding. The episode focuses on the journey of the student-athlete towards professional growth. Don't miss out on this crucial discussion–listen now to stay ahead of the curve! Connect with Hannah on Instagram at: @hannaahnichole or LinkedIn: Hannah Burkhart | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Perry Castellano, CSCS, RSCC*D, spoke at the NSCAs 2013 Coaches Conference about the 10-hour day, providing reviews and excerpts from Vern Gambettas article,Strength by Design,originally published in Training Conditioning.

Brandi Binkley, the 2015 NSCA Personal Trainer of the Year, shares her thoughts on the relationship between clients and personal trainers.

This article is from the perspective of the Battalion Commander, 1st Tank Battalion, in an effort to share with other TSAC-F what did and did not work while implementing the Marine Corps’ Force Fitness program.

This article is an overview of the Turkish get-up movement, as well as cues and drills to help in this movement.

From the 2020 NSCA Coaches Conference, Jim Davis, Founder of the Good Athlete Project, presents his mission for maximizing the potential of athletics as education and the many components that create the framework of a high order performance goal.

From the 2019 Tactical Annual Training, Matt Thompson, explains the principles that have helped guide his program design process and how coaches can utilize similar principles to help filter systems and methods to create a more effective training program.

In this session from the NSCA’s 2018 Personal Trainers Conference, Mark Roozen describes his experience working as a strength and conditioning coach and his transition to doing performance training in the private sector.

Learn a 9-step plan for opening your own gym. In this session from the NSCA’s 2018 Personal Trainers Conference, David Crump shares his experience owning a facility.