Greatness Requires the Soft Stuff Too
  • Greatness Requires the Soft Stuff Too
    Learn to identify the four present and future states you want for your clients or athletes as their coach. In this session from the NSCA’s 2017 Personal Trainers Conference, Brain Nguyen also explains how to design products and programs that develop long-term trust and profitable relationships.
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    About the Author:

    Brian Nguyen, CSCS

    Brian Nguyen is dedicated to enlightening the fitness industry by serving as a sports medicine athletic trainer, athletic performance coach, business owner, consultant, and public speaker. For over 20 years, he has been realizing his path through his experiences from the gridiron of the National Football League (NFL) to the sets of Hollywood and Mark Wahlberg’s entourage. Most importantly for Nguyen, coaching is about truly connecting with people and sharing the love and energy to help everyone tap into their true nature of play and reveal their best.

  • Disclaimer: The National Strength and Conditioning Association (NSCA) encourages the exchange of diverse opinions. The ideas, comments, and materials presented herein do not necessarily reflect the NSCA’s official position on an issue. The NSCA assumes no responsibility for any statements made by authors, whether as fact, opinion, or otherwise. 
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