What's behind enduring success at the highest level of college athletics? Kate Smith, Head Strength and Conditioning Coach at the University of Michigan, shares insights from nearly 14 years of experience coaching multiple sports in a competitive collegiate environment. Smith emphasizes sustained excellence through adaptability, genuine curiosity, and openness to opportunities — even outside of athletics. Drawing on her private-sector experiences, she explains how diverse roles helped shape her flexible, athlete-centered philosophy. Smith candidly addresses current collegiate challenges, including navigating Name, Image, and Likeness (NIL) distractions and adjusting motivational strategies across team cultures and generations. As a Certified Performance and Sport Scientist® (CPSS®), Smith highlights how integrating data-driven insights helps her create a more effective training environment. This expertise uniquely positions her to bridge athletics with academics, deepening collaboration on campus-wide performance initiatives. Learn how to implement practical strategies for keeping athletes engaged amidst external pressures, leverage performance data meaningfully, and continually refresh your coaching approach. Connect with Kate via email at kannehay@umich.edu and on Instagram: @katehaycock | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs

Attend a CSCS Exam Prep Clinic and receive a comprehensive review of the knowledge, skills, and abilities required to pass the CSCS certification exam successfully. Qualified industry professionals use their expertise to assist you and will answer your questions in this 2-day clinic. Strive for success – sign up today for this NSCA Exam Prep Clinic!

Learn, participate and network with colleagues in your state/province or region while earning CEUs. Hosted by the state, provincial and regional directors, these local events bring cutting-edge research and application to your backyard.

Learn, participate and network with colleagues at (location) while earning CEUs. Hosted by the state, provincial and regional directors, this local event brings cutting-edge research and application to your backyard.

Learn, participate and network with colleagues at (location) while earning CEUs. Hosted by the state, provincial and regional directors, this local event brings cutting-edge research and application to your backyard.

Apply to become an NSCA School of Distinction and gain national recognition for your K-12 strength and conditioning program. Learn how to qualify and elevate your school’s fitness standards.

Learn 7 ways that strength & conditioning professionals can recognize mental health concerns, respond effectively, & provide support while staying within scope.

Feeling uneasy about asking for a raise? Discover practical strategies to showcase your worth in strength & conditioning and build a solid case for better pay.

The NSCA Foundation (NSCAF) awards hundreds of thousands in research grant dollars each year to outstanding individuals within the strength and conditioning community. The NSCAF is one of the few foundations that fund research for master’s degree students and across all levels of education and experience up to senior investigators, as well as one of the few sources that funds work in the strength and conditioning field

The NSCA offers an Exam Prep Live Clinic for individuals preparing for the Certified Strength and Conditioning Specialist (CSCS) exam. The CSCS Exam Prep Live Clinics are offered in three formats: 2-Day and 3-Day options with a blend of classroom lecture and hands-on training. Additional Clinics are added to the calendar every 2-3 months.