This is my story of how a strength and conditioning coach influenced not only one of Pakistan’s up and coming cricket team’s approach to fitness and lifestyle, but also that of the wider community.

Matt Frakes, Director of Sports Nutrition at Notre Dame Athletics, and Bryan Doo, former Head Strength and Conditioning Coach of the Boston Celtics National Basketball Association (NBA) team and owner of Optimal Fitness, join as guests with the NSCA Coaching and Sport Science Program Manager, Eric McMahon. Also returning is guest co-host Jon Jost, a 27-year veteran college strength and conditioning coach and the Team Sports Manager for Gatorade. This Gatorade Performance Partner Special Episode highlights the value of being an inclusive leader; the current level of support for diversity, equity, and inclusion (DEI) initiatives across the performance community; and how to foster inclusivity within your programs. Find Matt on Twitter: @SuperiorFrakes or Instagram: @superiorfrakes | Find Bryan on Twitter: @bdoo22 or Instagram: @bdoostrength | Find Jon via email: jonathan.jost@pepsico.com | Find Jon on Twitter/Instagram/Facebook: | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

As Director of Sport Science at the University of Nevada, Las Vegas (UNLV), Heather Farmer spearheads comprehensive integration efforts. This includes ensuring every stakeholder, from sport performance staff to academic advisors, has a seat at the table. Farmer also outlines developing an internship and graduate assistantship program to meet staffing needs and offer opportunities for practical experience. She recounts how leveraging relationships — not data — has been her key to scalability. Additionally, Farmer recognizes that to make an impact, she must meet athletes and sport coaches where they are, which she uncovers through “highlights” and “hurdles.” She suggests that sport scientists with strength and conditioning backgrounds, like herself, are uniquely equipped to excel due to their communication skills. Farmer and McMahon also discuss avoiding “analysis paralysis” and how to incorporate data to elevate the student-athlete experience — an unignorable factor as athletes bring an element of “self” in the age of name, image and likeness (NIL). Reach out to Heather by email at: heather.farmer@unlv.edu | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs

In this episode, we catch up with 2014 NSCA Assistant College Strength and Conditioning Coach of the Year, Caitlin Quinn, about her current position at Toyota Racing. Quinn shares her path from working for over a decade in collegiate athletics at Florida State University to taking a leap into unfamiliar territory in National Association for Stock Car Auto Racing (NASCAR) with NSCA Coaching and Sport Science Program Manager, Eric McMahon. Learn about her needs analysis for working with youth developmental drivers, as well as physiological, behavioral, and nutritional factors that impact racing performance. This episode shares an alternative view on strength and conditioning culture and the expectations that we place on ourselves as coaches. Quinn opens up about creating harmony between professional and personal lives, as well as seeking out the best environment to continue development as strength and conditioning professionals. You can connect with Caitlin on Instagram: @thequinn.44 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This PTQ article discusses a Mini Quality System (MQS), an ISO 9001-inspired framework designed to help small and growing fitness centers establish better operational control. Visit NSCA online to read more on fitness management.

In this career series article, developing personal training skills to train special populations is discussed; it includes starting out as a novice through the expert level.

Listen to award-winning coach Matthew C. Krause apply lessons from 22 years in Major League Baseball to training law enforcement officers on the NSCA Coaching Podcast.

The NSCA certification exams are based on the analysis of tasks needed to be competent in a specified job or role. The exams measure a candidate’s knowledge, skills, and abilities (KSAs) compared to a predetermined level of competence. It is not a test that recalls information from a textbook like a college course. Before you start preparing ensure you have chosen the right certification for you.

Acclaimed Wisconsin-area high school strength and conditioning coach advises parents to ask these 10 important questions.