The private sector is growing, and so is the competition. With low barriers to entry and clients cycling in and out of programs, you need a strong business strategy to stand out and build staying power. Gini Grimsley draws on her experience across commercial fitness and National Strength and Conditioning Association (NSCA) leadership to address top questions coaches are asking: Where is the smartest place to start? How do you set your rates? How do you grow a client base in a new community? Grimsley distinguishes between being certified and being qualified, noting credentials open the door while applied experience takes you further. She introduces a framework for “periodizing your paycheck,” reverse-engineering income goals into a viable revenue model. Grimsley also outlines how to integrate into established communities and balance hybrid in-person and online coaching. If you are exploring the private sector or refining your approach, gain practical strategies to find your niche and achieve career flexibility. Reach out to Gini on Instagram: @gdotgperiod, LinkedIn: @gini-grimsley-ms-cscs, or by email: trainwithgini@gmail.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Make sure your voice is represented in the profession. Join an NSCA Professional Development Group (PDG) to influence the resources and decisions that impact your segment of the field

Make the most of your membership by engaging with others through one or more Special Interest Groups (SIGs).

National Strength and Conditioning Association (NSCA) Fellows are an accomplished group of professionals whose frequent and sustained contributions to the profession have promoted the goals and activities of the NSCA. The purpose of the Fellowship is to promote excellence and leadership within the NSCA by recognizing high standards and extraordinary professional development.

This section from the book, Developing Endurance, gives an overview of how to plan and develop a program for endurance athletes by following four steps.

The National Strength and Conditioning Association (NSCA) is proud to announce the recipients of the organization’s 2024 Peer Awards. These distinctive awards honor professionals around the world for outstanding achievement in their field. Each individual was nominated by the NSCA community and will be formally recognized at the 2024 NSCA National Conference in Baltimore, MD, this July 10-13.

Colorado Springs, CO - The National Strength and Conditioning Association recognizes Avery Faigenbaum, Terry Todd, Andrea Hudy, and Jeff Chandler recognized for their career accomplishments.

Congratulations to the 2021 NSCA Award Winners!

The National Strength and Conditioning Association (NSCA) is proud to announce the recipients of the organization’s 2024 Career and Service Awards. Given annually, the distinguished Career Awards honor individuals who have made significant contributions to the strength and conditioning community throughout their careers. Additionally, the Service Awards recognize those who have provided exceptional dedication and support to the NSCA’s journals or State and Provincial Director Program. Each winner will be formally recognized at the 2024 NSCA National Conference in Baltimore, MD, this July 10-13.

Jeff Connors, who retired after a staggering 31-year collegiate coaching career, talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about being a servant to athletes and contributing to their lives. Topics under discussion include “surviving” head coaching changes, learning from others in the field, and using his coaching experiences to write books.