Marquis Johnson, Assistant Strength and Conditioning Coach with the Minnesota Vikings National Football League (NFL) team, and Bryan Doo, former Head Strength and Conditioning Coach of the Boston Celtics National Basketball Association (NBA) team and owner of Optimal Fitness, join as guests with the NSCA Coaching and Sport Science Program Manager, Eric McMahon. Also returning for this Gatorade Performance Partner collaboration episode is guest co-host Jon Jost, a 27-year veteran college strength and conditioning coach and the Team Sports Manager for Gatorade. Join this fun group of strength and conditioning coaches from across the industry as they discuss what it means to be successful, as well as how they are reshaping the different career paths within the field. Connect with Marquis on Instagram: @quis_fit | Reach Bryan on Instagram: @bdoostrength or Twitter: @bdoo22 | Email Jon at: jonathan.jost@pepsico.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs To learn more and join the Gatorade Performance Partner Community, visit GatoradePerformancePartner.com.

When William Kraemer first entered the field, strength and conditioning was, as he puts it, “primordial.” There were few standards, limited research, and little shared understanding. As one of the most influential figures in strength and conditioning, Kraemer recounts how the profession grew from humble beginnings into a science-driven discipline. That history still holds weight for coaches today. He explains why coaches are often drawn to new ideas, but progress comes from building on proven principles. Workout logs are central to his approach, and he notes how analyzing training over time can improve decision-making. He also emphasizes alignment across the performance ladder to support innovation and athlete development. As the Senior Advisor for Sports Performance and Sports Science at The Ohio State University, he shares his perspective on where the field is headed next. Apply his wisdom to stay grounded in solid principles, evaluate training with greater precision, and better serve your athletes. Reach out to Dr. Kraemer by email: Kraemer.44@osu.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs

The NSCA Long-Term Athletic Development (LTAD) Special Interest Group (SIG) Executive Council Members, Joe Eisenmann, Rick Howard, and Tony Moreno, sit down with the NSCA Coaching Program Manager, Eric McMahon, to discuss LTAD as a framework for the field of strength and conditioning, and the importance of establishing physical literacy in athletes. Find the Long-Term Athletic Development Special Interest Group on Facebook: NSCA Long-Term Athletic Development SIG | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Long-Term Athletic Development (LTAD) models have provided a youth sport framework for more than 2 decades, aimed at improving skill progression, training outcomes, and athlete preparation. Although influential, traditional LTAD approaches are limited by their sport-centric orientation, linear design, and focus on elite performance, leaving them less relevant for most youth and adults who do not pursue competitive sport. In response, we propose reframing LTAD as Long-Term Activity Development (LTActD), an accessible and flexible model designed to promote lifelong engagement in physical activity, including recreation, exercise, and sport. LTActD emphasizes 5 dynamic phases—Explore, Develop, Apply, Sustain, and Thrive—that accommodate diverse pathways, periods of inactivity, and opportunities to re-enter active living at any age. Represented as a curvy road, the new model underscores that participation in physical activity is rarely linear, more like a winding journey shaped by health, motivation, environment, and social context. LTActD bridges sport science and public health, positioning physical activity as a lifelong resource for health, independence, and fulfillment. LTActD offers a practical framework to empower individuals of all ages and abilities to discover meaningful ways to move, re-engage, and embrace active living throughout the life course.

This book excerpt discusses how to maximize sprint quality during training sessions.

This TSAC Report column summarizes physical training outcomes for firefighters and practical guidance on program design and results. Visit NSCA online to read more on firefighter fitness and tactical performance in the fire service.

This Personal Training Quarterly article discusses how myofascial techniques can reduce pain, improve mobility, and enhance quality of life for women in breast cancer recovery. Visit NSCA online to read more on recovery, health and fitness.