The private sector is growing, and so is the competition. With low barriers to entry and clients cycling in and out of programs, you need a strong business strategy to stand out and build staying power. Gini Grimsley draws on her experience across commercial fitness and National Strength and Conditioning Association (NSCA) leadership to address top questions coaches are asking: Where is the smartest place to start? How do you set your rates? How do you grow a client base in a new community? Grimsley distinguishes between being certified and being qualified, noting credentials open the door while applied experience takes you further. She introduces a framework for “periodizing your paycheck,” reverse-engineering income goals into a viable revenue model. Grimsley also outlines how to integrate into established communities and balance hybrid in-person and online coaching. If you are exploring the private sector or refining your approach, gain practical strategies to find your niche and achieve career flexibility.
Reach out to Gini on Instagram: @gdotgperiod, LinkedIn: @gini-grimsley-ms-cscs, or by email: trainwithgini@gmail.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs
Make sure your voice is represented in the profession. Join an NSCA Professional Development Group (PDG) to influence the resources and decisions that impact your segment of the field
This article provides guidance for women on the steps involved in an academic career, including earning graduate and terminal degrees and obtaining tenure and promotions at universities.
CoachesOrganization and AdministrationProfessional DevelopmentWomen in Strength and ConditioningCSCSAcademicsCareers in Strength and Conditioning
This article provides high school strength and conditioning coaches with a comprehensive guide for implementing plyometric training for high school athletes effectively.
CoachesExercise TechniqueProgram designTesting and EvaluationClient Consultation|AssessmentTriple extensionNeuromuscular coordinationExplosive powerSpeed-strength Stretch-shortening cycle (SSC)High school athletesPlyometric training
Between the physiological, cognitive, and tactical skill demands, this article explains why fighter pilots should be considered tactical athletes and have access to resources like a professional sport athlete.
TSAC FacilitatorsExercise ScienceProgram designFighter PilotTactical AthleteG-ForcesCognitive Training
Stephanie Mock, Assistant Athletic Director for Sports Performance at the University of Pittsburgh, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about growing a comprehensive sports performance program. Topics under discussion include tips for interviews, graduate assistantships, staff development, and the ongoing collaboration with academics to advance sport science initiatives at University of Pittsburgh.
Find Stephanie on Instagram: @_mockstephanie_ or @pitt_sportsperformance | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs
This article is a personal perspective of creating and providing a fitness assessment and resistance training program from scratch to a large law enforcement organization.
TSAC FacilitatorsProgram designTesting and EvaluationLaw EnforcementSWOTAcademyTSAC-FFitness and Wellness
An organized, science-based, and evidence-based periodized program that is guided by capable and competent professionals is the most efficient and effective way to accomplish the task of returning from a shoulder injury to full active duty. The concepts of periodization paired with evidence-based strength and conditioning interventions provides the framework needed for tactical facilitators to accomplish this task.
TSAC FacilitatorsProgram designBasic Pathophysiology and Science of Health Status or Condition and Disorder or Diseasetactical strength and conditioningTSACperiodizationrehabshoulder injury
In this special Season 4 podcast kick-off, NSCA’s Tactical Program Manager, Nate Palin, introduces the new NSCA Coaching Program Manager, Eric McMahon. McMahon discusses how he got into strength and conditioning, transitioning into new roles and the challenges it brings, and the direction that he wants to bring the NSCA with this new position as a bridge between strength coaches and the organization.
Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs | Find Nate on Instagram: @natepalin
Former collegiate hockey athlete Cole Hergott thrived in the offseason, but it took a setback to accelerate his path in strength and conditioning. After losing his spot on the team, he channeled his work ethic into interning with Trinity Western University. Years later, he returned to his alma mater as Head Strength and Conditioning Coach. Only 25 at the time, Hergott recounts the unique challenge of coaching athletes who were older or previous classmates. Leading over 300 athletes as the sole full-time strength and conditioning coach, he quickly learned to “write all your plans in pencil,” while building trust, optimizing logistics, and adapting through COVID-19 disruptions. Hergott emphasizes mentorship and encourages coaches to lean on those who navigated similar challenges. As part of the NSCA British Columbia Advisory Board, he encourages listeners to share their practical insights at local events. Hergott’s journey underscores the value of continual growth and embracing uncertainty.
Connect with Cole via email at cole.hergott@twu.ca | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs | Join the NSCA Canadian Community on LinkedIn!
Learn more about volunteering with the NSCA at the local level at NSCA.com/Volunteer.
Interested in presenting at a local or national NSCA event? Submit your application here.