In this episode of the NSCA Coaching Podcast, we delve into one of the biggest topics in college sports today–Name, Image, and Likeness (NIL). Tune in to learn more about this game-changing development and its implications for college athletes. Hannah Burkhart, a graduate student in Sport Science and Coaching Education at East Tennessee State University (ETSU), shares her experience as a student-athlete and brand ambassador. Eric McMahon, the NSCA Coaching and Sport Science Program Manager, joins her in the discussion to unpack the details of NIL policies, learn about the impact of social media on student-athletes, and uncover potential career benefits of NIL for personal branding. The episode focuses on the journey of the student-athlete towards professional growth. Don't miss out on this crucial discussion–listen now to stay ahead of the curve! Connect with Hannah on Instagram at: @hannaahnichole or LinkedIn: Hannah Burkhart | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This article seeks to provide some insight to optimal biomechanics in running technique and why normal gravitational techniques may not suit tactical athletes while load-bearing.

Catch up on this presentation from the 2024 NSCA Coaches Conference with Major League Baseball (MLB) Tampa Bay Rays Strength and Conditioning Coach, Joey Greany. Greany takes NSCA Coaching Program Manager, Eric McMahon, on a deep dive into plyometrics for a wide range of athletes. He also shares the importance of professional development for strength and conditioning coaches. Tune in to learn in-season training tips and how the NSCA inspired Greany’s path to the Big Leagues. As mentioned in the episode, here is a link to learn more about the Professional Baseball Strength and Conditioning Coaches Society (PBSCCS). Connect with Joey on Instagram at: @joeygreany | Find Eric on Instagram: @ericmcmahoncscs or X (Twitter): @ericmcmahoncscs

From the NSCA 2020 Texas Virtual State Clinic, Erik Korem, Senior Associate Athletic Director for Student-Athlete High Performance at the College of William & Mary, discusses these unprecedented times and safe ways to reintroduce athletes back to full competition.

From the 2020 NSCA Coaches Conference, Ashley Jones, Strength and Conditioning Coach for the Houston SaberCats Major League Rugby team, presents a high-energy hands-on presentation highlighting fun warm-up games coaches can implement with their athletes.

Dave Terry, Associate Director of Sports Performance at Georgetown University, discusses simplifying the process of programming for coaches to optimize their team’s potential. Terry also talks about fostering a culture that his athletes can take beyond the weight room and implement into their lives after college.

In this video from the NSCA’s 2018 Coaches Conference, sports performance coordinator from Salisbury University, Matt Nein, describes what mental toughness is, skills associated with mental toughness, and how to develop this attribute in athletes.

In this video from the NSCA's 2014 TSAC Conference, Jason Dudley, CSCS, discusses the importance of recognizing the skills that are unique to specialized law enforcement units. Coach Dudley talks about using knowledge and a proven approach to train these tactical athletes.

Learn how to design an effective nutrition coaching program for all types of athletes without supplements, support staff, or expensive training tables. In this session from the NSCA’s 2017 Coaches Conference, Adam Feit compares the awfulness- versus awesomeness-based nutrition coaching models.

Mark Kovacs, PhD, CSCS,*D, spoke during the NSCA's 2013 Coaches Conference about the importance of balancing conditioning with strength training, and the need to approach program design in such a way that all your athletes get what they need, no matter their fitness level or sport.