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Notice: The NSCA website is scheduled to undergo system maintenance from 2:00 AM - 2:30 AM EST. During this time, there may be short service interruptions across the site and some parts of the site may not be accessible. We apologize for any inconvenience while we work to improve the website experience and security.
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainersProfessional DevelopmentBusinessMarketingNetworkingSocial MediaAction Plan
This TSAC Report article discusses why female firefighters need sex-specific training to improve biomechanics, reduce injury risk, and support career sustainability. Visit NSCA online to read more about exercise science and occupational readiness.
TSAC FacilitatorsExercise ScienceExercise TechniqueProgram designOrganization and AdministrationTesting and EvaluationSafetyBasic Pathophysiology and Science of Health Status or Condition and Disorder or DiseaseProfessional DevelopmentInjury PreventionCareer SustainabilityFemale FirefightersSex specific TrainingFirst Responder ReadinessStrength TrainingOccupational FitnessCandidate Physical Ability Test (CPAT)
Mike Snowden, University of Alabama Men’s Basketball Strength Coach, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about having a genuine relationship with head sport coaches. Topics under discussion include building players into the program, creating buy-in, and embracing new and unique career opportunities.
Find Mike on Instagram: @mike__snowden or Twitter: @Mike__Snowden | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs
The purpose of this article is to provide strength and conditioning coaches with practical knowledge from the framework of self-determination theory to facilitate student-athlete motivation within the weight room across varying sports.
One of the most important elements of running a fitness studio, no matter the discipline or the size, is understanding the competitive landscape. Gaining a key perspective on what is happening not only in the market, but also in the fitness industry as a whole, can provide owners and managers with the insight necessary to uncover the data and trends for their business to thrive.
Personal trainersOrganization and Administrationmarket researchpersonal traininghow to become a personal trainerfitness studio
Similarities and overlaps exist between the realm of sport psychology and the profession of strength and conditioning coaching. This article provides a basic introduction to sport psychology and provides some guidance for preliminary directions; ideally, it will help strength and conditioning coaches find effective people and resources to help them in their coaching pursuits.
CoachesExercise ScienceNSCA CoachIntroduction to Sport PsychologySport Psychologymental trainingstrength and conditioning
Matthew Nein, Head Sports Performance Coach for Salisbury University, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about receiving the NSCA Collegiate Strength Coach of the Year award, personal and program values, and mental toughness.
The purpose of this article is to define the roles of personal trainers and physical therapists and to learn how their combined expertise can influence long-term physical health improvements for their clients.
Personal trainersProgram designTesting and EvaluationClient Consultation|AssessmentBasic Pathophysiology and Science of Health Status or Condition and Disorder or DiseasePhysical TherapyClient AssessmentClient Needs
This article discusses using the principle of specificity as an important component in tactical training programs to enhance performance, decrease injuries, and improve functional longevity of a tactical athlete.