How to Improve Your Sales Skills and Get More Clients without Compromising Your Values

by Ryan Ketchum
Personal Training Quarterly June 2017
Vol 4, Issue 4


If you want to have control of your earning potential as a personal trainer, it is important to master the art of the sale. With the help of this sales process and closing system, you will be able to confidently close more sales and help more clients.

This article originally appeared in Personal Training Quarterly (PTQ)—a quarterly publication for NSCA Members designed specifically for the personal trainer. Discover easy-to-read, research-based articles that take your training knowledge further with Nutrition, Programming, and Personal Business Development columns in each quarterly, electronic issue. Read more articles from PTQ »

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Ryan Ketchum is a fitness business and marketing expert. As the Executive Director and Co-Owner of Fitness Revolution, he helps fitness professionals ...

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