Although most resources on program design review the foundational scientific principles of training, they often fail to provide practical strategies that strength and conditioning professionals need in order to apply these principles successfully. To help bridge the gap between science and application, this article provides a simple and practical, step-by-step system for applying the scientific principles of training into the program design process.

Due to the principle of specificity, training should be tailored to the goal of the lifter in terms of the prioritization of strength, hypertrophy, health, and functional outcomes. If the goal is muscular hypertrophy, it may be beneficial to vary the repetition range, and to utilize a variety of loads and loading strategies in the pursuit of maximizing hypertrophy.

This article highlights the key benefits of deadlifts in exercise therapy, addressing the often-overlooked issue of low-back pain in strength and conditioning.

Jay DeMayo, strength and conditioning coach at the University of Richmond, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about training within a system but having flexibly, empowering athletes to make decisions in workouts, staying at one institution for 15+ years, books every coach should read, and knowing your role within the team setting.

The purpose of this article is to provide the reader some direction and suggestions for how to make the transition to online personal training smooth and successful.

The National Strength and Conditioning Association (NSCA) Advocates to Raise the Certification Standards with the National Collegiate Athletic Association (NCAA)

As Director of Sport Science at the University of Nevada, Las Vegas (UNLV), Heather Farmer spearheads comprehensive integration efforts. This includes ensuring every stakeholder, from sport performance staff to academic advisors, has a seat at the table. Farmer also outlines developing an internship and graduate assistantship program to meet staffing needs and offer opportunities for practical experience. She recounts how leveraging relationships — not data — has been her key to scalability. Additionally, Farmer recognizes that to make an impact, she must meet athletes and sport coaches where they are, which she uncovers through “highlights” and “hurdles.” She suggests that sport scientists with strength and conditioning backgrounds, like herself, are uniquely equipped to excel due to their communication skills. Farmer and McMahon also discuss avoiding “analysis paralysis” and how to incorporate data to elevate the student-athlete experience — an unignorable factor as athletes bring an element of “self” in the age of name, image and likeness (NIL). Reach out to Heather by email at: heather.farmer@unlv.edu | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs

After almost leaving the profession entirely, Ashley Kowalewski landed her role as an Assistant Strength and Conditioning Coach at the prestigious Louisiana State University. Listen as she recounts the strength and conditioning coach who inspired her as a high-level athlete at Oklahoma State University, diverting her path away from pursuing a physical therapy career. Explore how her early experience as an NSCA intern and working with adaptive sports under the United States Olympic & Paralympic Committee expanded her network and strengthened her coaching. Discover where to tap into access points that can build mentors in your corner and the importance of being relationship-oriented in a field where collaboration is key. Kowalewski also speaks about checking her ego after a difficult career experience and the challenge of starting again at the intern level. Learn her guiding principle of providing over proving and how high-quality leadership can elevate a program’s impact and staff longevity. Connect with Ashley on Instagram at: @ashleykowalewski or by email: ashk@lsu.edu | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs

Just as any decent coach would not have a client perform a heavy deadlift without first conducting a fitness or movement assessment, a potential facility owner should not move forward without assessing the state of their current business. This article explains three steps for conducting an assessment.