Andrea Hayden, Assistant Strength and Conditioning Coach for the Minnesota Twins Major League Baseball (MLB) team, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about being great at your craft. Topics of discussion include how to train athletes in a sport you have never played and creating great career opportunities through education and networking. Find Andrea through Email: andreahayden@twinsbaseball.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This article aims to share practical application strategies that strength and conditioning coaches can use in fostering a positive change in their athlete’s performance by understanding intrinsic and extrinsic performance motivation and how to adopt an autonomy-supportive coaching style.

What defines true toughness in coaching? Dan Perlmutter presents an alternative to the “tough strength coach” stereotype, reframing success as adaptability, resilience, and relentless positivity. As Director of Sports Performance and Head Olympic Sports Performance Coach at Duke University, Perlmutter reflects on building a strong culture rooted in genuine relationships and longevity. He explains Duke’s structured approach to developing interns and coaching assistants, highlighting purposeful recruiting and intentional mentorship to transform passion into professionalism. Perlmutter emphasizes a gratitude lens and people-focused philosophy, always prioritizing the athlete in front of him. He also addresses how strength and conditioning coaches can navigate collegiate shifts, such as Name, Image, and Likeness (NIL) deals and the transfer portal, by reinforcing the weight room environment and culture. If you are seeking practical strategies to build a sustainable career and a workplace you look forward to each day, this conversation is your blueprint. Connect with Dan via email at dan.perlmutter@duke.edu and on Instagram: @theothercoachp | Meet the Duke University Sports Performance Staff on their website | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs

This article aims to describe the development of the sport scientist role and clarify the common qualifications and responsibilities therein.

Molly Binetti, Women’s Basketball Performance Coach for the University of South Carolina, and return co-host for the 100th episode of the NSCA Coaching Podcast, Scott Caulfield, Director of Strength and Conditioning for Colorado College, talk to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about coaching philosophy. Topics under discussion include navigating strength and conditioning careers, creating value, and building a better weight room environment for athletes. Find Molly on Twitter: @CoachBinetti or Instagram: @mbinetti22 | Find Scott on Instagram: @coachcaulfield | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

As consumers embrace technology, they are also expecting that same incorporation of technology into their exercise programs. This article shares how some top trainers are meeting this need.

The purpose of this article is to evaluate the leading mindset, behavioral, and psychological factors controlling food intake, as well as, educate professionals on how to assist with developing healthier nutrition practices.

For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.

Dave Forman, Director of Strength and Conditioning at Virginia Military Institute, talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about becoming a strength coach. Topics under discussion include communication with athletes, appreciating the growth as a coach over time, and creating lasting impressions and relationships with athletes. Find Dave on Twitter: @VMIStrength

Squash demands speed, strength, and control at the edge of human range — but still suffers from a massive stigma around heavy lifting and underuse of strength and conditioning. Brigita Roemer is leading the shift as Director of Strength and Conditioning for U.S. Squash, where she oversees all off-court physical development. After suffering a devastating injury as a track and field athlete, she discovered strength and conditioning when a biomechanics team “put [her] back together,” setting her on a linear path in the profession. Assigned to a sport she had never heard of before, Roemer began by emphasizing injury risk reduction, full range of motion, and “strength at length” to meet squash’s extreme movement and deceleration demands. With frequent connective tissue injuries like sprains and strains, athlete availability remains a top concern. By prioritizing continuing education and building relationships, Roemer has helped U.S. Squash make history — on the path to LA 2028. Connect with Brigita on Instagram: @brigey_lux | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Elite strength and conditioning pros like Brigita Roemer rely on NSCA events to stay sharp, grounded, and connected. Join them at the 2025 NSCA National Conference (NSCACon) this July 16–19 in Kansas City, MO.