By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.

This article applies LTAD principles to guide the process of generating an athletic profile (part 1) and sample program design (part 2) for a middle school athlete and a high school athlete.

Jessica Burke is an experienced collegiate strength and conditioning coach, most recently at Penn State University, as well as a personal trainer. She joins the NSCA Coaching Podcast with a unique perspective on the state of the strength and conditioning profession. Burke shares her professional path with NSCA Coaching and Sport Science Program Manager, Eric McMahon, including rewarding work as a personal trainer outside of her responsibilities on campus. This episode explores the value of work-life balance across the coaching profession. Should we debunk the “hustle culture” model of the strength and conditioning coach lifestyle? Listen to learn about this topic and more. Other topics covered include strength and conditioning coaches having a presence on social media and training foundations for youth and female athletes. You can follow Jessica on Instagram: @coachjburke and TikTok: @coachjburke | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Various aspects of resistance training, such as specific exercises chosen, workout structure, resistance used, volume (repetitions and sets), rest intervals between sets, and training frequency, can be manipulated to mold the strength training program to best meet an endurance athlete’s goals.

This article from Personal Training Quarterly looks at training plans based on menstrual health to help personal trainers better support female clients. Visit NSCA online to read more on athletic performance, health, and fitness.

Drew Hammond, Army Holistic Health and Fitness (H2F) Program Director at Fort Bragg, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about differences between tactical and collegiate strength and conditioning. Topics include the Army H2F Program, tactical athlete programming, and how to pursue military strength and conditioning positions. Find Drew on LinkedIn: Drew Hammond | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Linemen often do not get the same attention of the skill positions like a quarterback or wide receiver. However offensive and defensive linemen can control much of a football games tempo and outcome. This article goes over key areas to develop a well-rounded program for football linemen.

This is my story of how a strength and conditioning coach influenced not only one of Pakistan’s up and coming cricket team’s approach to fitness and lifestyle, but also that of the wider community.