This three-part series will show how personal trainers can create a physically literate cradle-to-grave culture for all, with LTAD as the framework. This article addresses awareness of LTAD and why is it important for personal trainers.

Ryan Ketchum describes the five stages of a fitness business owner’s journey as an individual transitions from a fitness professional to a fitness business owner.

One of the universal challenges in running a small fitness business is finding new ways to generate traffic. In this session from the 2015 NSCA Personal Trainers Conference, Josh Leve reviews the results of a survey of thousands of owners, fitness professionals, and coaches to identify best business practices. There is no better strategy to grow a business than leveraging the combined experiences of others.

Discover how hospitality-focused ownership and management can create a gym that attracts and retains members for long-term success. Visit NSCA online to read more on professional development, the fitness industry, and health.

Learn how the NSCA and HYROX Academy’s global partnership elevates evidence-based coaching in hybrid fitness racing, one of the fastest-growing sports globally.

This article discusses three key areas that fitness professionals should investigate while on their pursuit of a strong career in the fitness industry.

How are fitness studios with 8,000 – 9,000 sq ft able to survive? One way is to carve out a niche in this competitive and crowded industry.

Phil Kaplan spoke at the NSCAs 2012 Personal Trainer Conference about how personal trainers can really be the link between fitness and medicine.

Thomas Plummer

There's risk in every business, but fitness professionals can often face higher risk than most. While personal trainer insurance can offer solid protection, fitness professionals can best protect themselves by understanding the fundamentals of risk management as they apply within the realm of sports and fitness. In this article, global insurance firm Integro Entertainment & Sports offers tips on how to best protect yourself and your business, defines common insurance terms, and provides an overview to understanding insurance conditions.