What does a typical day look like for a sports performance coach? Nicole Shattuck shares her experience working with women’s lacrosse at Duke University, where ample resources fuel athlete outcomes. Start by examining her comprehensive approach to readiness that raises awareness for both athletes and coaches. Guided by data, Nicole uses insights to adapt workouts, manage physical and mental stress, and deepen the athlete-coach relationship. New to lacrosse? Nicole breaks down a detailed needs analysis, outlining workload management for different position groups. Plus, as the Chair of the NSCA Lacrosse Special Interest Group, Nicole provides opportunities for lacrosse professionals to connect. Follow her unique path from a background in business and the private sector to finding her calling in collegiate coaching. Driven by a desire to build a Duke University sport science department, Nicole also recently earned her Certified Performance and Sport Scientist® (CPSS®) credential and reveals how it empowers her relationships with allied health professionals. Connect with Nicole on Instagram at: @nicole_lilia or by email at: nicole.shattuck@duke.edu | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs Join the NSCA Lacrosse Special Interest Group (SIG) online on Facebook, LinkedIn, or Instagram! Plus, get together in person at the Lacrosse SIG Meeting at the 2024 NSCA National Conference in Baltimore, MD. REGISTER NOW at NSCA.com/NSCACon

NSCA has a network of volunteer leaders who direct NSCA’s efforts at the state and provincial level. NSCA’s North Central Regional Coordinator provides oversight and training to local state and provincial directors. Members in the North Central Region can connect at local and regional events as well as on Facebook to others in this area.

In this episode of the NSCA Coaching Podcast, we delve into one of the biggest topics in college sports today–Name, Image, and Likeness (NIL). Tune in to learn more about this game-changing development and its implications for college athletes. Hannah Burkhart, a graduate student in Sport Science and Coaching Education at East Tennessee State University (ETSU), shares her experience as a student-athlete and brand ambassador. Eric McMahon, the NSCA Coaching and Sport Science Program Manager, joins her in the discussion to unpack the details of NIL policies, learn about the impact of social media on student-athletes, and uncover potential career benefits of NIL for personal branding. The episode focuses on the journey of the student-athlete towards professional growth. Don't miss out on this crucial discussion–listen now to stay ahead of the curve! Connect with Hannah on Instagram at: @hannaahnichole or LinkedIn: Hannah Burkhart | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Learn why the NSCA has joined the Smart Heart Sports Coalition to advance emergency action plans, AED access, and CPR training that save young athletes’ lives.

The NSCA is proud to name 42 new strength and conditioning coaches who have earned the prestigious Registered Strength and Conditioning Coach® Emeritus (RSCC*E) designation in 2025

From the 2021 NSCA’s Coaches Conference, Matthew Ibrahim, Co-Owner, Director of Strength and Conditioning, and Internship Coordinator at TD Athletes Edge, discusses how to help athletes develop the skills necessary to build the brakes in the athletic development process. Other topics covered include how to create a better understanding of the transfer from training in the weight room to sport performance.

Ground-based free weight lifts, especially the explosive Olympic-style lifts, are highly recommended for athletic conditioning for the core muscles. They can provide a moderately unstable stimulus to augment activation of the core and limb muscles, while still providing maximal or near maximal strength, velocity, and power output.

It is incumbent on all youth coaches to provide youth with the very best opportunities to succeed and develop to the best of their potential. The 10 pillars of long-term athletic development and recommendations provide coaches with the information they need to help all youth reach their potential.