Jessica Burke is an experienced collegiate strength and conditioning coach, most recently at Penn State University, as well as a personal trainer. She joins the NSCA Coaching Podcast with a unique perspective on the state of the strength and conditioning profession. Burke shares her professional path with NSCA Coaching and Sport Science Program Manager, Eric McMahon, including rewarding work as a personal trainer outside of her responsibilities on campus. This episode explores the value of work-life balance across the coaching profession. Should we debunk the “hustle culture” model of the strength and conditioning coach lifestyle? Listen to learn about this topic and more. Other topics covered include strength and conditioning coaches having a presence on social media and training foundations for youth and female athletes. You can follow Jessica on Instagram: @coachjburke and TikTok: @coachjburke | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This article explains different ways personal trainers can successfully retain their clients through coaching, accountability, attentiveness, knowledge, and service.

Should personal trainers include the crunch exercise in an exercise program? The answer should always be, “it depends;” however, arriving at the best answer requires a process.

The purpose of this article is to define the roles of personal trainers and physical therapists and to learn how their combined expertise can influence long-term physical health improvements for their clients.

Dave Forman, Director of Strength and Conditioning at Virginia Military Institute, talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about becoming a strength coach. Topics under discussion include communication with athletes, appreciating the growth as a coach over time, and creating lasting impressions and relationships with athletes. Find Dave on Twitter: @VMIStrength

This Personal Training Quarterly article shares hospitality­driven approaches to help personal trainers build connections with clients. Visit NSCA online to read more on fitness, hospitality, and health news.

Strength and conditioning professionals who incorporate a properly designed and supervised training program can help their young athletes train, compete, and reduce the likelihood of injury.

This article discusses the impact and importance of resistance training with kids on their mental and physiological health and well-being.

This article discusses the importance of a strength coach in their institutions and how to effectively design and implement program mission, vision, and core values.

Hear from the 2023 NSCA Assistant College Coach of the Year, Gary Calcagno, from Oklahoma State University. In this episode, Calcagno shares highlights from a more than 30-year strength and conditioning career and how being resourceful as a once aspiring coach prepared him for lasting professional success with NSCA Coaching and Sport Science Program Manager, Eric McMahon. Calcagno also discusses his long history with the NSCA, recent areas of progress across the profession, and the role of quality leadership in managing a successful strength and conditioning program. You can reach Gary by email at gary.calcagno@okstate.edu | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs