For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
Personal trainersOrganization and Administrationpersonal training businesspersonal training careerhow to grow my personal training businesshow to become a certified personal trainerhow to become a personal trainerpersonal trainersPersonal training
Colorado Springs, CO – The National Strength and Conditioning Association (NSCA) is proud to announce that Coach Joel Raether has been selected as the NSCA’s Professional Strength and Conditioning Coach of the Year for 2020. Coach Raether becomes the sixth recipient of the award, which has been handed out since 2014. Award winners are selected by a volunteer committee, the NSCA’s Coaching Task Force, who determine the winner based on their contributions to the NSCA, their community, and the coaching profession.
This NSCA Coach article discusses training modalities in bench press training and incorporating accessories to improve rate of force development (RFD) among athletes. Visit NSCA online to read more on strength training and exercise science.
CoachesExercise ScienceExercise TechniqueProgram designTesting and EvaluationSafetyBasic Pathophysiology and Science of Health Status or Condition and Disorder or DiseaseProfessional DevelopmentOne-Rep Maximum (1RM)Performance TrainingBench PressResistance TrainingCompensatory Acceleration Training (CAT)Dynamic Effort (DE) MethodBarbell Exercises
In this episode, we hear from Kerry Harbor, the Head Strength and Conditioning Coach at Winston-Salem State University, on his experience at the 2023 NSCA Coaches Conference. Coach Harbor shares with NSCA Coaching and Sport Science Program Manager, Eric McMahon, unique aspects of serving student-athletes at the National Collegiate Athletic Association (NCAA) Division II level. The discussion includes Coach Harbor’s early aspiration to become a physical therapist, to how a college football injury introduced him to the coaching profession. From teaching physical education classes to coaching in both high school and college, Coach Harbor reflects on recent growth and areas of opportunity in the strength and conditioning profession.
As mentioned during the episode, you can learn more about the results from the 2022 NSCA Strength and Conditioning Salary Survey.
Connect with Kerry on Instagram: @harborkerry or Twitter @CoachHarbor | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs
This article in NSCA Coach examines whether athletic coaches, educators, and institutions are adequately prepared to support athletes through athletic retirement. Visit NSCA online to learn more on LTAD and coaching strategies.
CoachesProgram designOrganization and AdministrationTesting and EvaluationClient Consultation|AssessmentSafetyProfessional DevelopmentLTADCollegiate AthleteStudent AthleteMental HealthMentorshipRetirementCareer Path