This three-part series shows how personal trainers can create a physically literate cradle-to-grave culture for all, with LTAD as the framework.

Coaches can also benefit from understanding the concepts of positive and negative reinforcement and positive and negative punishment as they relate to motivation. Although coaches use a mixture of both reward and punishment, using rewards and a positive approach is arguably the best approach because it focuses on what athletes should do and what they did right.

How does a small-town boy from Mid Wales become the next NSCA President? Follow Ian Jeffreys’ inspiring journey, beginning with his introduction to the NSCA in 1989 as a professional rugby player hungry for knowledge to perform better. Listen as he recounts the thrill of his first conference and why NSCA events are so much more valuable than just what is presented on the main stage. Then, dive into Ian’s career-defining contributions to speed and agility, sparked by his reverse-engineering approach that leverages movement patterns and strong positioning to elevate game speed. Reflect on decades of evolution in our profession, including increased career paths plus the rise of technology and AI — and why they can never replace the true human heart of coaching. Lastly, learn Ian’s vision for the NSCA’s future, which involves both listening and leading to maintain the NSCA’s position as the worldwide authority in strength and conditioning. Connect with Ian by email at ian.jeffreys@nsca.com | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs Join Ian’s inauguration at NSCACon 2024 in Baltimore, MD, July 10-13! Register at NSCA.com/NSCACon

This excerpt from Developing Power breaks down the step-by-step technique to a power clean from the hang position.

Racquetball consists of various movements and has different training styles and techniques that target particular skills that can affect an aging player’s performance. The drills in this article are designed to strengthen and coordinate the lower extremity muscle groups for the aging racquetball player.

The VO2max test is the most effective measurement of the body’s ability to deliver and use oxygen for producing energy that can be used by the muscles. VO2max (i.e., maximum aerobic power) simply stands for the maximal volume of oxygen that can be used.

Power and strength translate into force, the key behind any push athlete's success. In this lecture from the NSCA's 2015 Coaches Conference, USOC Coach Brad DeWeese discusses periodization and the need to develop phase potentiation for push athletes.

This excerpt from the book Developing Endurance, published by Human Kinetics, presents a sample 5K training plan for runners.

Dr. Josh Secomb, lecturer in exercise and sport science (strength and conditioning) at the University of Newcastle, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about being a self-aware and authentic coach. Topics under discussion include finding new areas to employ different skillsets as practitioners, the value of training progressions and understanding your athletes, and his unique opportunity to research and coach surfers. Find Dr. Secomb on Twitter: @37Seco | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

The purpose of this article is to present pedagogical content knowledge to personal trainers aimed to enhance client performance and satisfaction.