In this episode of the NSCA Coaching Podcast, we delve into one of the biggest topics in college sports today–Name, Image, and Likeness (NIL). Tune in to learn more about this game-changing development and its implications for college athletes. Hannah Burkhart, a graduate student in Sport Science and Coaching Education at East Tennessee State University (ETSU), shares her experience as a student-athlete and brand ambassador. Eric McMahon, the NSCA Coaching and Sport Science Program Manager, joins her in the discussion to unpack the details of NIL policies, learn about the impact of social media on student-athletes, and uncover potential career benefits of NIL for personal branding. The episode focuses on the journey of the student-athlete towards professional growth. Don't miss out on this crucial discussion–listen now to stay ahead of the curve! Connect with Hannah on Instagram at: @hannaahnichole or LinkedIn: Hannah Burkhart | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This article discusses the findings of a recent study on the effectiveness of a time-efficient occupationally-specific training program to improve performance in qualities related to physically demanding tactical tasks in law enforcement officers.

Tactical jobs are fast-paced, physically and psychologically intense, and failure can have tragic consequences, making it vital to train tactical athletes to perform better under stress.

As the prevalence of disordered eating in sport continues to increase, sports dietitians and all medical personnel must learn to identify it properly and follow evidence-based practice, including sound judgment, when treating athletes with these issues.

This article will analyze and compare squats with different loading positions to draw out practical applications for the personal trainer.

Do you understand the youth athlete? In order to train youth athletes effectively, coaches must have an understanding of how to motivate youth athletes. This article will explain how to do just that, as well as how to use age-appropriate developmental cues for this population.

This article discusses the importance of upper body power training for protective security personnel and its potential for an occupational performance marker.

The extent to which a special operator’s training schedule can be planned in advance is often limited due to their unpredictable operational demands. However, there may be opportunities to plan for specific training during certain periods.

This excerpt explains the role that lactate plays in exercise metabolism and how that information is useful for athletes to predict things like pacing, fitness, and efficacy of training programs.

This Personal Training Quarterly article discusses how myofascial techniques can reduce pain, improve mobility, and enhance quality of life for women in breast cancer recovery. Visit NSCA online to read more on recovery, health and fitness.