(89 found)
How to Promote and Sell Multiple Personal Training Options with Layered Pricing
October 1, 2015
One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.
Personal trainers Organization and Administration NSCA-CPT marketing for personal trainers business of personal training personal training
Choosing the Right Certification
The steps on this page will help you select the right certification that fits your career goals.
The Confucian Adaptability Model for Interpersonal Skill Development
July 8, 2022
This article discusses the idea of Confucian adaptability as a framework for cultivating interpersonal skills for personal trainers.
Personal trainers Professional Development Professional Development Interpersonal Skills Growth Clients
Working around a Client’s Low Back Pain – Strategies and Exercise Progressions
July 14, 2023
The primary focus of this article is to provide personal trainers with an evidence- and practice-based approach to exercise selection and implementation in those with low back pain.
Personal trainers Exercise Technique Program design Client Consultation|Assessment Low Back Pain Personal Trainers Muscular Development Fracture
Movement Screens and Identifying Weaknesses
May 1, 2015
Joe Kenn, MA, CSCS,*D, RSCC, spoke at the NSCA's 2012 National Conference on using movement screen to identify weakness in athletes.
Coaches Testing and Evaluation Client Consultation|Assessment FMS mobility weaknesses
Bridging the Gap between Personal Training and Physical Therapy
April 22, 2019
The purpose of this article is to define the roles of personal trainers and physical therapists and to learn how their combined expertise can influence long-term physical health improvements for their clients.
Personal trainers Program design Testing and Evaluation Client Consultation|Assessment Basic Pathophysiology and Science of Health Status or Condition and Disorder or Disease Physical Therapy Client Assessment Client Needs
Sport Performance and Metabolic Rate
May 1, 2017
Knowledge of metabolic rate can help athletes as well as health-conscious people improve their exercise performance or obtain the fat-to-lean-mass ratio optimal for their personal situations. Two examples of how this works follow.
Coaches Exercise Science Nutrition metabolic rate fitness test strength and conditioning weight loss
Advanced Individualization: The Overhead Pattern
September 3, 2019
In this 2018 Personal Trainer Conference hands on presentation, Dr. John Rusin demonstrates how he screens and assesses the upper body and shoulder complex, as well as discusses how to program horizontal and vertical pushing and pulling patterns accordingly.
Personal trainers Exercise Technique Program design Client Consultation|Assessment Upper Body Pushing Upper Body Pulling Shoulder Complex Overhead Position Scapula
Stop Hiring Personal Trainers and Start Building Them—Developing an Internship Program at a Fitness Facility
July 1, 2015
Finding a well-educated and open-minded employee is, in most cases, simply luck of the draw. Instead of hoping for the perfect new hire to come walking through the door, a business owner could try a different technique in which they shed their business owner mindset and transition into a mentorship role. Using an internship program, the mentor can ideally build themselves the near-perfect employee.
Personal trainers Organization and Administration Professional Development mentoring personal training internship personal training business internship
Fitness Marketing Foundations—The Basics and How to Implement Them Effectively
August 26, 2019
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainers Professional Development Business Marketing Networking Social Media Action Plan
