Learn a 9-step plan for opening your own gym. In this session from the NSCA’s 2018 Personal Trainers Conference, David Crump shares his experience owning a facility.

Discover how hospitality-focused ownership and management can create a gym that attracts and retains members for long-term success. Visit NSCA online to read more on professional development, the fitness industry, and health.

To build a successful business and reputation, personal trainers must do more than get their clients physical results; they must also create a positive experience. That experience must be inviting, engaging, and consistent if personal trainers want to make a real impact on their community and bottom line.

Optimize quality of care and mitigate potential litigation in your personal training practice through a clear understanding of the strengths, weaknesses, opportunities, and threats (SWOT) of personal training.

Professional standards can differ from gym-to-gym, studio-to-studio, and personal trainer-to-personal trainer, but all professional personal trainers can benefit from focusing on specific goals.

While social media can serve as an efficient business tool, it can also complicate the legal rights of the entrepreneurs who use them. This article focuses on three specific—and perhaps surprising—ways in which social media can alter the employment rights of fitness professionals and the gyms they work for.

Establishing a relationship and communicating with your clients in simplified terms that they can understand is a critical aspect of the training process. If you are not taking the time to do this, start now, and it will make the whole experience better for everyone involved.

David Crump describes strategies on client retention and how to make memorable experiences for your client as a personal trainer.

Building athletes who are strong, healthy, and resilient requires more than sets and reps, starting with a shift in mindset. Christi Edson, Head of Performance for the Orlando Pride in the National Women’s Soccer League (NWSL), shares how she integrates strength and conditioning with sport science to sustain athlete health and performance. She reflects on the field’s evolution from the well-known “Bigger, Faster, Stronger” program to a training culture emphasizing resilience, active recovery, and durability. Drawing from her experience coaching high school athletes to NWSL professionals, Edson highlights the adaptability and creativity coaches need. Those qualities help her to develop athletes who can thrive through a demanding 11-month season. She details how tools like GPS, force plates, and velocity-based training sharpen communication and reshape expectations in the gym. Her story points coaches toward the future of athlete development: collaboration, precise load management, and long-term health as the foundation of strength. Connect with Christi on Instagram: @christiedson and LinkedIn: @christiana-edson | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Read the article, “A Creative Mind in the Professional Development of a Strength and Conditioning Coach,” from NSCA Coach, 11(1), February 2024 — referenced in this episode’s return-to-play discussion. NSCA Members enjoy full publication access. Interested in bridging coaching and sport science? The Certified Performance and Sport Scientist (CPSS) credential can help you expand your qualifications, open new career paths, and strengthen cross-department collaboration.

Alex Calder, Head of Sports Science for the Houston Dynamo Major League Soccer (MLS) team, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about sports science data driving better decisions on and off the field. Topics under discussion include the importance of traditional strength training for soccer players, as well as, the variety of strength and conditioning opportunities there are to gain experience from at the high school, college, private, and professional level of sports. Find Alex on Twitter: @calder_05 or Instagram: @calder_05 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs