In this session from the NSCA’s 2015 Training for Hockey Clinic, Joe Maher from the University of Michigan covers the process of developing an annual plan for a collegiate ice hockey year. It will cover the benefits and results of an annual plan, and how it relates to long-term athletic development for a collegiate ice hockey player.

Learn a 9-step plan for opening your own gym. In this session from the NSCA’s 2018 Personal Trainers Conference, David Crump shares his experience owning a facility.

Drew Hammond, Army Holistic Health and Fitness (H2F) Program Director at Fort Bragg, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about differences between tactical and collegiate strength and conditioning. Topics include the Army H2F Program, tactical athlete programming, and how to pursue military strength and conditioning positions. Find Drew on LinkedIn: Drew Hammond | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Identify methods of prioritization and individualization within the training week plans to make training specific for individual athletes within the team setting. In this session from the NSCA’s 2016 National Conference, Ashley Jones explains how to design effective week plans for each of three major phases of a training year, and describes the format and content of key training areas of speed, strength, and fitness within each training phase.

This article aims to offer guidance on the effects of certain medications, as well as help personal trainers and their clients in the consultation process with qualified physicians and pharmacists.

Kurt Hester, Head of Sports Performance at Louisiana Tech University, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his journey from weight lifting at 12 years old to training collegiate football athletes today. Topics under discussion include starting a business, pioneering strength and conditioning, and the interview process. Find Kurt on Twitter: @thekurthester or on Instagram: @hesterkurt | Find Scott on Instagram: @coachcaulfield

What's behind enduring success at the highest level of college athletics? Kate Smith, Head Strength and Conditioning Coach at the University of Michigan, shares insights from nearly 14 years of experience coaching multiple sports in a competitive collegiate environment. Smith emphasizes sustained excellence through adaptability, genuine curiosity, and openness to opportunities — even outside of athletics. Drawing on her private-sector experiences, she explains how diverse roles helped shape her flexible, athlete-centered philosophy. Smith candidly addresses current collegiate challenges, including navigating Name, Image, and Likeness (NIL) distractions and adjusting motivational strategies across team cultures and generations. As a Certified Performance and Sport Scientist® (CPSS®), Smith highlights how integrating data-driven insights helps her create a more effective training environment. This expertise uniquely positions her to bridge athletics with academics, deepening collaboration on campus-wide performance initiatives. Learn how to implement practical strategies for keeping athletes engaged amidst external pressures, leverage performance data meaningfully, and continually refresh your coaching approach. Connect with Kate via email at kannehay@umich.edu and on Instagram: @katehaycock | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs

Coaches can also benefit from understanding the concepts of positive and negative reinforcement and positive and negative punishment as they relate to motivation. Although coaches use a mixture of both reward and punishment, using rewards and a positive approach is arguably the best approach because it focuses on what athletes should do and what they did right.

This is the NSCA’s Coaching Podcast, where strength and conditioning coaches share their experience, lessons learned, and advice about how to thrive in a highly competitive profession.