Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.

This article is intended to provide an understanding of the demands of football from a bioenergetic perspective and provides a framework in which strength and conditioning professionals can design conditioning plans that focus on preparing athletes for competition.

This article examines training from collegiate lacrosse programs and how this data can be used to develop data-informed recommendations and refine current approaches towards preparing military and tactical personnel for the Army Combat Fitness Test.

This article will explore the benefits of alternative licensure programs for strength and conditioning coaches aspiring to become physical education teachers.

This article focuses on the requirements that must be met for sailors to pass a Physical Fitness Assessment (PFA), and resources the Command Fitness Leader (CFL) and tactical facilitator have at their disposal to assist sailors. In addition, an example program is provided to help support sailors struggling to meet PFA requirements.

Drew Hammond, Army Holistic Health and Fitness (H2F) Program Director at Fort Bragg, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about differences between tactical and collegiate strength and conditioning. Topics include the Army H2F Program, tactical athlete programming, and how to pursue military strength and conditioning positions. Find Drew on LinkedIn: Drew Hammond | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Fitness testing uses a battery of protocols recognized by the scientific community as both reliable and valid, and it measures important fitness constructs such as aerobic endurance, muscular strength, muscular endurance, power, agility, flexibility, and balance.

High standards improve the quality of professionals working within the fitness industry. This article provides steps that may help to increase income for personal trainers.

Rushing into administering a training program can greatly hinder long-term gains for the client. This article explains the key components of the client interview, or as it is commonly referred to, “success session.”

It is important in a coach’s journey to be motivated to find solutions instead of just unimportant problems. Steve Hess shares some of the lessons he has learned in his 21 years with the Denver Nuggets of the National Basketball Association (NBA).