Studio owners or aspiring owners can leverage current or emerging trends to grow (or start) their business, and better understand the fitness landscape to gain a competitive advantage.

This article aims to offer guidance on the effects of certain medications, as well as help personal trainers and their clients in the consultation process with qualified physicians and pharmacists.

The purpose of this article is to give an overview and theoretical framework on the concept of periodized nutrition—with an emphasis on adequate carbohydrate intake to enhance performance.

By examining a practical approach to programming fundamentals based on a needs analysis and training objectives relative to the program, a foundational plan can be laid that may lead not only to the appropriate progression of a given officer but also to the mutual satisfaction of the trainer and trainee alike.

This article explains Fartlek training as well as how it can be programmed and individualized for different clients.

As performance staffs grow and develop, professional athletes today have a broad array of services and expertise available to them in the locker room and around competition. This episode features the Vice President of Health and Performance for the National Basketball Association (NBA) Phoenix Suns, Brady Howe. Howe tells Eric McMahon, the NSCA Coaching and Sport Science Program Manager, how humble beginnings as an NBA Developmental League athletic trainer contributed to his current performance-first mindset for leading a multifaceted health and performance department. Topics include often misunderstood developmental factors for training elite athletes and advice for how to serve your athletes at the highest level. Connect with Brady on Instagram: @bhowe6 or Twitter: @brady_howe | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs You can learn more about NBA strength and conditioning from the National Basketball Strength and Conditioning Association (NBSCA), an Official Sport Partner of the NSCA.

This article explores the possible advantages of staying active during pregnancy and how it can positively impact health and well-being.

This article highlights some untapped opportunities within the healthcare industry, where personal trainers can still make a meaningful impact and promote health and fitness.

This article briefly explains different squat variations, as well as how they differ from a physics and biomechanics standpoint.

This article provides a brief overview of literature where regional hypertrophy was reported. It also discusses the basic science and application of regional hypertrophy training.