Establishing a relationship and communicating with your clients in simplified terms that they can understand is a critical aspect of the training process. If you are not taking the time to do this, start now, and it will make the whole experience better for everyone involved.

The purpose of this article is to explore some phrases that strength and conditioning coaches may hear or behaviors they may witness, and provide some direction to identify which allied healthcare and performance professionals may need to get involved to best help the strength and conditioning coach and athlete elevate their performance.

Dr. Brian Shilling, Chair of the Kinesiology & Nutrition Sciences at UNLV and former President of NSCA Foundation, and Dr. Andy Galpin, Professor in the Center for Sport Performance in charge of the Biochemistry and Molecular Exercise Physiology Lab at California State University, Fullerton talk to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about the University programs that they work for, their involvement in research, and the and process of grants for strength and conditioning coaches.

An evidence-based movement assessment could hold Marines accountable for mobility and stability by systematically assessing movement patterns. This article (part three of a four-part series) explains one way that this could be accomplished.

Learn about advocacy topics for collegiate strength and conditioning coaches, and the commitment of the NSCA to provide professional development resources in support of the field. This episode features Mary Beth George, the Chair of the NSCA College Coaches Professional Development Group (PDG). She shares her story in the profession with NSCA Coaching and Sport Science Manager, Eric McMahon, including key insights on the NSCA’s ongoing efforts to support athlete wellness and safety, and personal perspectives on being a strength and conditioning coach as a parent. Tune in for an early listen of areas that will be discussed at the College Coaches PDG Meeting next month as part of the 2023 Coaches Conference (Charlotte, NC, January 4-6). Connect with Mary Beth via email at megeorge01@ysu.edu or on Instagram at mbgeorge2569| | Find Eric on Instagram: @ericmcmahoncscs and Twitter: @ericmcmahoncscs You can join the College Coaches PDG Council before the December 15th annual NSCA Volunteer Application deadline.

Emily Zaler, Assistant Strength and Conditioning Coach for the National Football League (NFL) Denver Broncos, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about the benefits of being persistent and proactively seeking out opportunities in the field. Topics under discussion include working with professional athletes, facing adversity head on, and how no task is too small to show how you can add value to a program. Find Emily on Instagram: @ezaler or Twitter: @EZaler | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Paul Comfort, program leader for the Master’s degree in Strength and Conditioning at the University of Salford, talks to the NSCA Coaching Program Manager, Eric McMahon, about his desire to continuously learn through practical application and research in the field. Topics under discussion include creating the post graduate program for the University of Salford, being a founding member of the United Kingdom Strength and Conditioning Association (UKSCA), and the complexities of technology in the weight room. Find Paul on Twitter: @PaulComfort1975 or Instagram: @PaulComfort1975 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This article reviews the day-to-day operations of a strength and conditioning coach in the collegiate setting and identifies key factors that affect common coaching practices and athletic performance. Development of a dominant coaching style in controlling time, space, flow, and efficiency is examined to avoid problems and unintended negative consequences.

Ali Kershner, Director of Creative Strategy for Art of Coaching, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about overcoming adversity on the road to win the 2021 National Collegiate Athletic Association (NCAA) Division I Women’s Basketball Championship at Stanford University. Topics under discussion include the inequalities found at the NCAA tournament, being true to yourself as a coach, and working outside of the weight room to help strengthen coach-athlete relationships. Find Ali on Instagram: @kershner.ali or Twitter: @alikershner | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs