Lanier Coleman coaches from a simple truth: intent drives intensity. Now in his role as Assistant Strength and Conditioning Coach for the National Football League (NFL) Jacksonville Jaguars, Coleman brings the same determination he embodied as a collegiate defensive lineman. He shares how early adversity shaped his standards, teaching him to lead with discipline, cultivate deeper relationships, and “build a fire” in every athlete he coaches. During his coaching tenure at Florida State University, mental and emotional endurance became cornerstones of team development — these are lessons he now carries into professional football. Coleman describes the shift from building collegiate foundations to coaching with precision at the NFL level, where he fine-tunes elite qualities to manage injury risk. He also stresses the importance of unified performance staffs to support athletes through this fast-paced and demanding sport. Gain inspiration to strengthen daily purpose, be a spark in your facility, and support athlete readiness across high-performance environments.
Reach out to Lanier via Instagram: @l_coleman98 | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs
Join the NSCA Football Special Interest Group (SIG) and explore 24 other specialized communities designed to support your development on the Special Interest Groups page.
After almost leaving the profession entirely, Ashley Kowalewski landed her role as an Assistant Strength and Conditioning Coach at the prestigious Louisiana State University. Listen as she recounts the strength and conditioning coach who inspired her as a high-level athlete at Oklahoma State University, diverting her path away from pursuing a physical therapy career. Explore how her early experience as an NSCA intern and working with adaptive sports under the United States Olympic & Paralympic Committee expanded her network and strengthened her coaching. Discover where to tap into access points that can build mentors in your corner and the importance of being relationship-oriented in a field where collaboration is key. Kowalewski also speaks about checking her ego after a difficult career experience and the challenge of starting again at the intern level. Learn her guiding principle of providing over proving and how high-quality leadership can elevate a program’s impact and staff longevity.
Connect with Ashley on Instagram at: @ashleykowalewski or by email: ashk@lsu.edu | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs
Few strength coaches have shaped sport performance like Al Vermeil — the only strength coach to earn championship rings in both the National Football League (NFL) and National Basketball Association (NBA). In this Gatorade Performance Partner Special Episode, Vermeil shares how a career built on explosiveness, adaptability, and relentless curiosity has transformed teams at every level. From advancing plyometrics and Olympic lifts in the 1970s to creating the performance pyramid and the innovative “time machine” testing system, his methods have influenced generations of coaches and athletes worldwide. Known for blending timeless principles with fresh, actionable ideas, he explains how mechanics, group management, and collaboration create consistent results and lasting trust. Along the way, Vermeil offers rare perspectives on coaching longevity, revealing how his adaptability and curiosity have kept him learning — and lifting — into his 80s. Gain practical insights to keep explosiveness central, integrate performance science, and strengthen your long-term coaching impact.
Reach out to Coach Vermeil by email at: a60vermeil@sisna.com | Email Jon Jost at: jonathan.jost@pepsico.com | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs.
This special episode is brought to you in part by Gatorade Performance Partner. Learn more and join their community at GatoradePerformancePartner.com.
This episode features Corliss Fingers, the Director of Strength and Conditioning at Bethune-Cookman University. She talks with NSCA Coaching and Sport Science Program Manager, Eric McMahon, about her journey in a predominantly male strength and conditioning profession. This episode speaks to the value of a strength and conditioning coach at the college level, as Fingers shares about preparing athletes in the extreme heat and humidity of Florida during pre-season football. She also recaps her presentation at the 2022 NSCA National Conference in New Orleans, LA, discussing representation around diversity, equity, and inclusion for athletes and coaches.
You can reach out to Corliss on Twitter: @CorlissFingers or by email at fingersc@cookman.edu | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs
Brian Gearity, Program Director and Professor of the Master of Arts in Sport Coaching program at the University of Denver talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about the sociology of strength and conditioning. Topics under discussion include continuing education, becoming a writer, and how to coach a variety of people.
Find Brian on Twitter: @DrGearity | Find Scott on Instagram: @coachcaulfield
Lyndie Kelley, Coordinator of Strength and Conditioning at the University of New England (UNE), talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about her journey from athlete to strength coach at UNE. Topics under discussion include coaching and mentoring a variety of athletes and students, finding creative solutions for things and being resourceful at the Division III level, and having a fully integrated team from the athletic staff all the way to the non-athletic administration.
Find Lyndie on Instagram: @noreaster_strength | Find Scott on Instagram: @coachcaulfield
Joe Kenn, Head Strength and Conditioning Coach for the Carolina Panthers, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about… well… a little bit of everything.
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