Thrown into the fire — that is how Jeanne Rankin learned, and it’s how she’s developing her athletes and interns at Coastal Carolina University. Rankin reveals how trust is what drives buy-in, performance, and success; without it, even the best program is just a piece of paper. She breaks down some of strength and conditioning’s toughest realities — long hours, relentless demands, and work-life challenges — which require strategic approaches across career stages. A process-oriented coach, Rankin shares practical strategies for setting boundaries, maximizing efficiency, and avoiding burnout when 70-hr workweeks are common. She also delivers real-world insights on career longevity, professional growth, and adapting to an evolving industry. With salary conversations, career sustainability, and the future of collegiate strength and conditioning on the table, Rankin brings an unfiltered, solutions-driven perspective. Whether you are just starting out or an experienced professional, this episode delivers straight talk on what it takes to succeed long-term. Connect with Jeanne on Instagram: @thegingerguns or by email at: jrankin@coastal.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Check out the 2022 NSCA Salary Survey discussed in this episode and watch for 2025 NSCA Salary Survey results coming soon. Additionally, find actionable strategies to support a raise request in the NSCA’s new article, “How to Ask for a Raise in Strength & Conditioning.” Read the NSCA’s proposal to the United States Bureau of Labor Statistics (BLS) to recognize “strength and conditioning coach” as a detailed occupation in their classification system.

This TSAC Report article highlights resilience and recovery with the performance-enhancing benefits of astaxanthin. Visit NSCA online to learn more about nutrition, resistance training, and tactical athletes

This NSCA Coach article explores how neck training programs can reduce the severity of sport-related concussions. Visit NSCA online to read more on sports science and athletic performance.

In this career series article, developing personal training skills to train special populations is discussed; it includes starting out as a novice through the expert level.

Because habits are contextually linked, it is reasonable to suggest that modifying the environment may disrupt the habit process and allow conscious intention to guide behavior. This article focuses on providing practical recommendations to aid individuals with intentions to exercise and eat healthy to reach their goals in the face of undesirable habits.

Finding a well-educated and open-minded employee is, in most cases, simply luck of the draw. Instead of hoping for the perfect new hire to come walking through the door, a business owner could try a different technique in which they shed their business owner mindset and transition into a mentorship role. Using an internship program, the mentor can ideally build themselves the near-perfect employee.

Colorado Springs, CO - The National Strength and Conditioning Association recognizes Avery Faigenbaum, Terry Todd, Andrea Hudy, and Jeff Chandler recognized for their career accomplishments.

This article assessed the effectiveness of the Holistic Health and Fitness Lite (H2FL) pilot that integrates strength and conditioning coaches, dietitians, occupational therapists, physical therapists, and cognitive performance specialists into conventional units to provide holistic care for soldiers.

This Personal Training Quarterly article presents alternative ways of teaching the squat technique. Visit NSCA online to read more on exercise science, health, and fitness.