Growth happens when you go all in, or as Brittany Wiebe says, “full send.” As Head Strength and Conditioning Coach of women’s basketball at the University of Oregon, she shares her people-first, evidence-based approach to maximize performance, minimize risk, and positively impact each individual. Using reverse engineering and fundamental principles, Wiebe describes programming around the big seven movements, progressive overload, and objective and subjective feedback. She reflects on her path through Kenya, Dubai, and the Dominican Republic, gaining exposure to athletes across sports, backgrounds, and abilities. Logistical challenges, like language barriers and limited resources, strengthened her adaptability and creativity. Wiebe believes weight room culture starts the moment you walk in. Her strategies — from high-energy greetings to rallying around big lifts — remind coaches that intent begins with environment. She challenges coaches to step outside their comfort zones, say “yes” to opportunities, and bring the same intensity to their development that they demand from athletes. Reach out to Brittany on Instagram: @coach.bwiebes and LinkedIn: @bwiebes | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Ready to take your coaching further? Explore opportunities to connect with top professionals and gain new insights at NSCA.com/Events, from local clinics to national conferences.

Exercises performed in the water that improve swimming skills and simultaneously work the core can be beneficial for swimmers. One particularly useful core exercise that is specifically designed for swimmers is a kickboard progression, such as the one described in this article.

This article is intended to assist tactical facilitators in the construction of a well-designed tactical return to duty program to help combat against the musculoskeletal injury burden that exists within tactical professions.

What does LTAD mean and how can parents get more involved with their child’s athletic development? Rick Howard provides an overview of youth development, important concepts to understand, ways to impact physical development, signs of overtraining, and further resources that are a great refresher for coaches and can be passed onto parents.

This article discusses the impact and importance of resistance training with kids on their mental and physiological health and well-being.

Recipients of the William J. Kraemer Outstanding Sport Scientist Award are recognized for exemplary contributions and breakthroughs in the field of applied exercise and sport science.

The purpose of this article is to help bring awareness of athletic recovery by useful fatigue monitoring and managing tools, such as external and internal load examples.

This excerpt briefly explains programming agility sessions for lacrosse athletes.

Development of grip strength is often overlooked in traditional resistance training programs, but small program adjustments that target grip strength can be of benefit athletes.