This article explores the challenges and successes of integrating physical performance experts at the battalion level.

As Director of Sport Science at the University of Nevada, Las Vegas (UNLV), Heather Farmer spearheads comprehensive integration efforts. This includes ensuring every stakeholder, from sport performance staff to academic advisors, has a seat at the table. Farmer also outlines developing an internship and graduate assistantship program to meet staffing needs and offer opportunities for practical experience. She recounts how leveraging relationships — not data — has been her key to scalability. Additionally, Farmer recognizes that to make an impact, she must meet athletes and sport coaches where they are, which she uncovers through “highlights” and “hurdles.” She suggests that sport scientists with strength and conditioning backgrounds, like herself, are uniquely equipped to excel due to their communication skills. Farmer and McMahon also discuss avoiding “analysis paralysis” and how to incorporate data to elevate the student-athlete experience — an unignorable factor as athletes bring an element of “self” in the age of name, image and likeness (NIL). Reach out to Heather by email at: heather.farmer@unlv.edu | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs

The NSCA certification exams are based on the analysis of tasks needed to be competent in a specified job or role. The exams measure a candidate’s knowledge, skills, and abilities (KSAs) compared to a predetermined level of competence. It is not a test that recalls information from a textbook like a college course. Before you start preparing ensure you have chosen the right certification for you.

The Assistant College Strength and Conditioning Coach of the Year Award is given to an outstanding Certified Strength and Conditioning Specialist® (CSCS) who has demonstrated dedication to improving athletic performance at the college level.

Boyd Epley, founder of the National Strength and Conditioning Association (NSCA) and one of the most decorated strength coaches of all time, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about how the NSCA was founded, how Coach Epley talked Nebraska into letting him weight train all football athletes (most of whom never lifted before), and growing the profession for female strength and conditioning coaches.

This Kinetic Select from Developing the Core reviews the effects of muscle activity when performing exercises on unstable surfaces.

During the initial interview, the personal trainer and client assess compatibility, develop goals, and establish a client-trainer agreement.

This article argues that strength and conditioning coaches should investigate the subdisciplines of kinesiology as an approach to strength and conditioning for primarily anaerobic sports such as football and volleyball.

The Terry J. Housh Outstanding Young Investigator Award is given in recognition of a researcher who has been in the field for seven years or less.

The purpose of this article is to justify the importance and advantage to properly incorporate upper body power (UBP) training in Mixed Martial Arts (MMA) athletes.