(374 found)
Developing an Educational Culture
April 1, 2016
Personal trainers and strength and conditioning coaches around the world are the frontline and display of any fitness facility. Common issues, such as sales techniques and member interaction/experience, can be qualities that are developed over time through employee education.
Personal trainers Organization and Administration fitness center nsca-cpt personal training
The Importance of the Initial Interview—Establishing Credibility Quickly with a New Potential Client
October 1, 2014
The initial interview is the starting point for the client-trainer relationship and sets the tone for the emotional connection and the development of trust and value for a long-lasting professional relationship.
Personal trainers Organization and Administration Professional Development how to succeed as a personal trainer personal trainer business personal training Personal trainer
Leveraging the Trends in the Fitness Studio/Gym Community
January 1, 2015
Studio owners or aspiring owners can leverage current or emerging trends to grow (or start) their business, and better understand the fitness landscape to gain a competitive advantage.
Personal trainers Organization and Administration fitness studio personal training business personal training
Understanding Risk Management as a Fitness Professional
June 1, 2017
There's risk in every business, but fitness professionals can often face higher risk than most. While personal trainer insurance can offer solid protection, fitness professionals can best protect themselves by understanding the fundamentals of risk management as they apply within the realm of sports and fitness. In this article, global insurance firm Integro Entertainment & Sports offers tips on how to best protect yourself and your business, defines common insurance terms, and provides an overview to understanding insurance conditions.
Coaches Exercise Science Professional liability insurance CPI personal training insurance insurance risk management Entertainment and Sports Insurance eXperts ESIX personal trainer insurance
Fitness Marketing Foundations—The Basics and How to Implement Them Effectively
August 26, 2019
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainers Professional Development Business Marketing Networking Social Media Action Plan
Adapting to the Digital Transformation of the Fitness Industry
October 15, 2021
This article presents advice on how personal trainers can step up their digital footprint and be successful in unprecedented times.
Personal trainers Professional Development Fitness Industry Personal Training Clients
Automation Technology for Growth and Freedom
April 1, 2016
A constant long-term mindset of system improvement, although often time consuming at first, will pay big dividends in the long run. All of this is done with the intent of spending more time on what truly matters: making money by helping people and changing lives.
Personal trainers Organization and Administration business development personal training
Developing Your Simple Personal Training Marketing Plan
June 1, 2017
There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.
Personal trainers Organization and Administration Professional Development PTQ Marketing personal training NSCA-CPT
How to Improve Your Sales Skills and Get More Clients without Compromising Your Values
June 1, 2017
If you want to have control of your earning potential as a personal trainer, it is important to master the art of the sale. With the help of this sales process and closing system, you will be able to confidently close more sales and help more clients.
Personal trainers Organization and Administration Professional Development PTQ personal trainining sales
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