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Gini Grimsley | Personal Training vs. the Mass Fitness Revolution: How to Stand Out

Podcast

The private sector is growing, and so is the competition. With low barriers to entry and clients cycling in and out of programs, you need a strong business strategy to stand out and build staying power. Gini Grimsley draws on her experience across commercial fitness and National Strength and Conditioning Association (NSCA) leadership to address top questions coaches are asking: Where is the smartest place to start? How do you set your rates? How do you grow a client base in a new community? Grimsley distinguishes between being certified and being qualified, noting credentials open the door while applied experience takes you further. She introduces a framework for “periodizing your paycheck,” reverse-engineering income goals into a viable revenue model. Grimsley also outlines how to integrate into established communities and balance hybrid in-person and online coaching. If you are exploring the private sector or refining your approach, gain practical strategies to find your niche and achieve career flexibility. Reach out to Gini on Instagram: @gdotgperiod, LinkedIn: @gini-grimsley-ms-cscs, or by email: trainwithgini@gmail.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Make sure your voice is represented in the profession. Join an NSCA Professional Development Group (PDG) to influence the resources and decisions that impact your segment of the field

Coaches Professional Development

TSAC Report 47 Research Review

June 25, 2018by Rod Pope, PhD

Article Members Only

This article is the 11th in a continuing series of tactical strength and conditioning (TSAC) research reviews. It is designed to bring awareness to new research findings of relevance to tactical strength and conditioning communities.

TSAC Facilitators Exercise Science

Initiating Mental Skills Training with Tactical Athletes—Views of United States Army Hand-to-Hand Combat Instructors

August 23, 2018by Peter Jensen, PhD and Nate Zinsser, PhD

Article Members Only

Tactical facilitators are especially well-positioned to integrate mental skills training that may develop more complete tactical athletes who are prepared for dangerous environments. This article offers recommendations for mental skills training based on reported views from a tactical population.

TSAC Facilitators Exercise Science Program design

Nutrition Research Column – Unlocking the “Pink” Competitive Edge with Astaxanthin

November 3, 2025by Sheyla Leon, Karen Hecht, PhD, and Drew E. Gonzalez, PhD, CISSN, CSCS,*D, TSAC-F,*D

Article Members Only

This TSAC Report article highlights resilience and recovery with the performance-enhancing benefits of astaxanthin. Visit NSCA online to learn more about nutrition, resistance training, and tactical athletes

TSAC Facilitators Exercise Science Nutrition Program design Organization and Administration Testing and Evaluation Basic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease Professional Development

Ice Hockey Strength and Conditioning Considerations – Sled Resisted Sprint Training

February 10, 2023by Tammy Kovaluk, CSCS

Article

This article examines using the sled as a dynamic correspondence exercise for increasing on-ice acceleration.

Coaches Program design

Long-Term Athletic Development (LTAD) for the Personal Trainer – Part 1: Awareness

July 19, 2024by Rick Howard, DSC, CSCS,*D, RSCC*E, FNSCA

Article

This three-part series will show how personal trainers can create a physically literate cradle-to-grave culture for all, with LTAD as the framework. This article addresses awareness of LTAD and why is it important for personal trainers.

Personal trainers Professional Development

Typical Starting Patterns

September 20, 2020by Developing Speed

Article

This excerpt from Developing Speed discusses the various start patterns that exist and how to include them in a speed development program.

Personal trainers Coaches Exercise Technique Program design

The Seated Medicine Ball Throw Performed by Law Enforcement Recruits – Normative Data and Training Implications

May 9, 2025by Robert Lockie, PhD, TSAC-F,*D

Article


TSAC Facilitators Exercise Science Exercise Technique Program design Testing and Evaluation Client Consultation|Assessment

NSCA’s Coaching Podcast, Episode 46: Bobby Smith

Podcast

Bobby Smith, owner and Director of Sports Performance at Reach Your Potential Training, talks to the National Strength and Conditioning Association (NSCA) Head Strength and Conditioning Coach, Scott Caulfield, about the transition to owning his own facility and his impact on youth athletes. Topics under discussion include Smith’s education and previous athletic experience that led him to sports performance, being the owner of a sports performance facility, and his impact on youth athletes.

Coaches Program design Organization and Administration

Ice Hockey

July 11, 2022by Developing Agility and Quickness

Article

This excerpt from Developing Agility and Quickness highlights the high-intensity, reactive agility hockey players require, and provides two agility drills that challenge that skill.

Coaches Program design

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