Chris Morris, Director or Performance Science at the University of Kentucky, talks to the NSCA Coaching Program Manager, Eric McMahon, about the importance of capturing athlete readiness through data and technology. Topics under discussion include Dr. Morris’s time as a University of Kentucky football player turned PhD student, how sports science is critical to understanding athlete’s capacities on a much deeper view, and developing interpersonal relationships with athletes to create trust and buy-in. Find Dr. Morris on Twitter: @CMorrisPhD | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This excerpt from Developing Agility and Quickness explains the agility considerations for different wrestling disciplines.

Hydration, footwear, and exercise frequency are only a few of the essentials to safe participation in cardiovascular activity. Make sure to include all six essentials in your program to ensure safe participation.

This book excerpt describes field methods for assessing body composition that are portable and easy to use for assessment of several people in a short time period.

Acclaimed Wisconsin-area high school strength and conditioning coach advises parents to ask these 10 important questions.

Learn about the basics of the high school strength and conditioning coach profession: description, responsibilities, qualifications, pay, advantages, and challenges.

This article explains different ways personal trainers can successfully retain their clients through coaching, accountability, attentiveness, knowledge, and service.

This article explains how having the right systems in place (such as accounting, training, and marketing) can help a personal trainer take his or her business to the next level.

Should personal trainers include the crunch exercise in an exercise program? The answer should always be, “it depends;” however, arriving at the best answer requires a process.

Due to the principle of specificity, training should be tailored to the goal of the lifter in terms of the prioritization of strength, hypertrophy, health, and functional outcomes. If the goal is muscular hypertrophy, it may be beneficial to vary the repetition range, and to utilize a variety of loads and loading strategies in the pursuit of maximizing hypertrophy.