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(239 found)

Technology and the Personal Trainer—Interviews from Experts in Personal Training

April 2, 2014

Article Members Only

As consumers embrace technology, they are also expecting that same incorporation of technology into their exercise programs. This article shares how some top trainers are meeting this need.

Personal trainers Organization and Administration Personal training technology social media for personal trainers fitness technology

How to Leverage Industry Leading Market Research for a Fitness Studio

July 1, 2015

Article Members Only

One of the most important elements of running a fitness studio, no matter the discipline or the size, is understanding the competitive landscape. Gaining a key perspective on what is happening not only in the market, but also in the fitness industry as a whole, can provide owners and managers with the insight necessary to uncover the data and trends for their business to thrive.

Personal trainers Organization and Administration market research personal training how to become a personal trainer fitness studio

Features, Benefits, and Results—How to Differentiate Yourself in a Competitive Market

October 1, 2014

Article

By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.

Personal trainers Professional Development personal training personal training business marketing for personal trainers

Semi-Private Training – An Ideal Model for Small Studios and Productive Trainers

March 25, 2019

Article Members Only

David Crump describes how semi-private training can be an effective model for some studio and small gym owners to continue to grow their business and reach individuals.

Personal trainers Organization and Administration Professional Development Fitness Business Semi-Private Training Personal Training

How to Improve Your Sales Skills and Get More Clients without Compromising Your Values

June 1, 2017

Video Members Only

If you want to have control of your earning potential as a personal trainer, it is important to master the art of the sale. With the help of this sales process and closing system, you will be able to confidently close more sales and help more clients.

Personal trainers Organization and Administration Professional Development PTQ personal trainining sales

Considerations for Opening a Personal Training Studio or Small Gym—It All Adds Up

April 1, 2015

Article Members Only

To assist future personal training entrepreneurs in preparing for the next step in their careers, this article focuses on four facility design components that every studio or small gym should address before opening the doors.

Personal trainers Organization and Administration NSCA-CPT costs to open a gym how to become a personal trainer personal training

Becoming a Special Populations Personal Trainer

June 1, 2017

Article

In this career series article, developing personal training skills to train special populations is discussed; it includes starting out as a novice through the expert level.

Personal trainers Exercise Science Professional Development Career Conference Special Populations CSPS Personal Training healthcare

Developing an Educational Culture

April 1, 2016

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Personal trainers and strength and conditioning coaches around the world are the frontline and display of any fitness facility. Common issues, such as sales techniques and member interaction/experience, can be qualities that are developed over time through employee education.

Personal trainers Organization and Administration fitness center nsca-cpt personal training

The Importance of the Initial Interview—Establishing Credibility Quickly with a New Potential Client

October 1, 2014

Article Members Only

The initial interview is the starting point for the client-trainer relationship and sets the tone for the emotional connection and the development of trust and value for a long-lasting professional relationship.

Personal trainers Organization and Administration Professional Development how to succeed as a personal trainer personal trainer business personal training Personal trainer

Leveraging the Trends in the Fitness Studio/Gym Community

January 1, 2015

Article Members Only

Studio owners or aspiring owners can leverage current or emerging trends to grow (or start) their business, and better understand the fitness landscape to gain a competitive advantage.

Personal trainers Organization and Administration fitness studio personal training business personal training

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