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(96 found)

Building a Career for the Performance Trainer

May 1, 2015

Video Members Only

Diana Vives, MS, CSCS,*D, presents, "Building a Career for the Performance Trainer"

Coaches Professional Development Coaching Personal Trainer Performance Trainer Conference Career

Developing Leadership in Fitness Professionals

January 1, 2013

Article Members Only

Every fitness professional should strive to become a leader in the fitness industry. This will ensure continuity across the field of fitness and assist in the establishment of standards of professionalism.

Personal trainers Organization and Administration Professional Development personal training fitness professionals How to become a personal trainer

Giving the Clients What They Want—A Personal Perspective

October 1, 2014

Article Members Only

It is the job of the personal trainer to help clients reach their goals in a safe and effective manner. However, it can be easy to lose sight of the big picture of a client’s life and have tunnel vision on specific training aspects that may not matter.

Personal trainers Organization and Administration Professional Development personal trainers how to be a successful personal trainer Personal training

Commitment to the Profession - Time to Step Up or Step Out

January 1, 2014

Article Members Only

Professional standards can differ from gym-to-gym, studio-to-studio, and personal trainer-to-personal trainer, but all professional personal trainers can benefit from focusing on specific goals.

Personal trainers Organization and Administration Professional Development standards professionalism Personal training

How to be an Evidence-Based Fitness Professional

May 20, 2019

Article Members Only

This article describes how introduction of evidence-based practices requires today’s fitness professional to raise the bar of his or her education and analytical experience by actively and consistently using techniques of research in order to perform their job as a fitness professional.

Personal trainers Program design Organization and Administration Professional Development Evidence-based Practices Research Analytics

The Independent Path – Considerations for Career Personal Trainers

April 10, 2020

Article Members Only

This article articulates important independent personal trainer and employee personal trainer differences, research and planning guidelines moving forward, important marketing considerations, financial literacy, and the importance of moral support.

Personal trainers Professional Development Personal Trainer Managing Business Marketing Personal Training Career

Fitness Marketing Foundations—The Basics and How to Implement Them Effectively

August 26, 2019

Article Members Only

This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

Personal trainers Professional Development Business Marketing Networking Social Media Action Plan

How to Establish Trust with Your Clientele and Achieving Long-Term Success

March 4, 2020

Article Members Only

The purpose of this article is to provide a practical, step-by-step process on how to establish trust with your clientele that is valuable in achieving long-term success in this industry.

Personal trainers Professional Development Referral System Clients Buy-In First Impressions

Semi-Private Training – An Ideal Model for Small Studios and Productive Trainers

March 25, 2019

Article Members Only

David Crump describes how semi-private training can be an effective model for some studio and small gym owners to continue to grow their business and reach individuals.

Personal trainers Organization and Administration Professional Development Fitness Business Semi-Private Training Personal Training

Selecting a Specialty—What Will You be Known for?

July 1, 2014

Article Members Only

This article examines potential reasons why the “specialist” personal trainer may be able to thrive over the “one-stop shop” personal trainer.

Personal trainers Organization and Administration Professional Development how to be a personal trainer Personal training business

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