Starting into the personal training business is a very exciting endeavor full of great potential, possibilities for success, and endless opportunities to help others. However, many of the “common practices” found in today’s personal training industry are not the most effective tactics to implement.
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Rushing into administering a training program can greatly hinder long-term gains for the client. This article explains the key components of the client interview, or as it is commonly referred to, “success session.”
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This article articulates important independent personal trainer and employee personal trainer differences, research and planning guidelines moving forward, important marketing considerations, financial literacy, and the importance of moral support.
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Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.
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Unfortunately, injuries do occur during exercise, and the legal implications that follow them can be quite significant. Taking small, reasonable precautions at the onset of a new personal trainer-client relationship can stave off significant problems down the road.
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If you want to have control of your earning potential as a personal trainer, it is important to master the art of the sale. With the help of this sales process and closing system, you will be able to confidently close more sales and help more clients.
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