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(281 found)

Understanding Risk Management as a Fitness Professional

June 1, 2017

Article

There's risk in every business, but fitness professionals can often face higher risk than most. While personal trainer insurance can offer solid protection, fitness professionals can best protect themselves by understanding the fundamentals of risk management as they apply within the realm of sports and fitness. In this article, global insurance firm Integro Entertainment & Sports offers tips on how to best protect yourself and your business, defines common insurance terms, and provides an overview to understanding insurance conditions.

Coaches Exercise Science Professional liability insurance CPI personal training insurance insurance risk management Entertainment and Sports Insurance eXperts ESIX personal trainer insurance

The Future of Personal Training: Where is the Industry Headed?

In this article, renowned fitness expert Brandi Binkley provides an overview of the personal training industry; including where it was, where it is, and where it is going.

Personal trainers Professional Development Personal Training Personal Trainer Certification personal training online

Why You Should Offer Running Analysis to Enhance Your Business

May 20, 2022

Article Members Only

This article provides practical guidelines for performing a running analysis in order to potentially attract more clients who are interested in improving their running performance.

Personal trainers Testing and Evaluation Client Consultation|Assessment Professional Development Running Gait Analysis Flexibility Mobility Balance Business

Semi-Private Training – An Ideal Model for Small Studios and Productive Trainers

March 25, 2019

Article Members Only

David Crump describes how semi-private training can be an effective model for some studio and small gym owners to continue to grow their business and reach individuals.

Personal trainers Organization and Administration Professional Development Fitness Business Semi-Private Training Personal Training

Fitness Marketing Foundations—The Basics and How to Implement Them Effectively

August 26, 2019

Article Members Only

This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

Personal trainers Professional Development Business Marketing Networking Social Media Action Plan

Developing Successful Fitness Teams

July 16, 2021

Article Members Only

Do you have a successful fitness team? The concepts described in this article are used to develop teams with personal trainers who are happy and have bought into winning cultures.

Personal trainers Professional Development Personal Trainers Team Motivation Buy-In Business Plan Template

Keeping Clients for Life—Three Long-Term Retention Strategies that Work

April 1, 2019

Article Members Only

David Crump describes strategies on client retention and how to make memorable experiences for your client as a personal trainer.

Personal trainers Organization and Administration Testing and Evaluation Client Consultation|Assessment Professional Development Clients Personal Training Client Retention client Strategies

Independent Contractor Versus Employee—Are You Reporting Accordingly?

April 1, 2016

Article Members Only

Little information is available for personal trainers in regards to differentiating the requirements and responsibilities of working as an employee or an independent contractor. Personal trainers and gym owners would benefit from understanding professional guidelines, details, and general knowledge of these two options.

Personal trainers Organization and Administration Independent Contractor Personal Training

The 5 Stages of a Fitness Business Owner’s Journey

February 18, 2019

Article Members Only

Ryan Ketchum describes the five stages of a fitness business owner’s journey as an individual transitions from a fitness professional to a fitness business owner.

Personal trainers Organization and Administration Professional Development Fitness Industry Marketing Business Management

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