What does a typical day look like for a sports performance coach? Nicole Shattuck shares her experience working with women’s lacrosse at Duke University, where ample resources fuel athlete outcomes. Start by examining her comprehensive approach to readiness that raises awareness for both athletes and coaches. Guided by data, Nicole uses insights to adapt workouts, manage physical and mental stress, and deepen the athlete-coach relationship. New to lacrosse? Nicole breaks down a detailed needs analysis, outlining workload management for different position groups. Plus, as the Chair of the NSCA Lacrosse Special Interest Group, Nicole provides opportunities for lacrosse professionals to connect. Follow her unique path from a background in business and the private sector to finding her calling in collegiate coaching. Driven by a desire to build a Duke University sport science department, Nicole also recently earned her Certified Performance and Sport Scientist® (CPSS®) credential and reveals how it empowers her relationships with allied health professionals. Connect with Nicole on Instagram at: @nicole_lilia or by email at: nicole.shattuck@duke.edu | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs Join the NSCA Lacrosse Special Interest Group (SIG) online on Facebook, LinkedIn, or Instagram! Plus, get together in person at the Lacrosse SIG Meeting at the 2024 NSCA National Conference in Baltimore, MD. REGISTER NOW at NSCA.com/NSCACon

At smaller colleges, strength and conditioning coaches are often asked to lead big with limited staff. Whitney Leyva-Camberos, Director of Sports Performance at Fresno Pacific University and NSCA Southwest Regional Coordinator, shares how she supports a growing program while building a career through service. Leyva-Camberos talks through small-department challenges coaches know well, from crowded training windows and shared weight room space to constant communication with sport coaches. She uses timing gates and velocity-based training to raise intent, spark athlete competition, and keep data useful for a small staff. As a parent and department leader, Leyva-Camberos reflects on the support that helps coaches stay in the field for the long term. She also shares how saying yes and showing up at NSCA events helped turn local introductions into lasting connections. Listen for strategies to lead with limited resources, choose technology with purpose, and get connected through NSCA opportunities in your region. Connect with Whitney on Instagram: @bigassmuscles or by email: whitney.leyva@fresno.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs

Ali Kershner, Director of Creative Strategy for Art of Coaching, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about overcoming adversity on the road to win the 2021 National Collegiate Athletic Association (NCAA) Division I Women’s Basketball Championship at Stanford University. Topics under discussion include the inequalities found at the NCAA tournament, being true to yourself as a coach, and working outside of the weight room to help strengthen coach-athlete relationships. Find Ali on Instagram: @kershner.ali or Twitter: @alikershner | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Andrea Hudy, now the Head Men’s Basketball Strength and Conditioning Coach for the University of Texas, talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about how she got into strength and conditioning. Topics under discussion include the collaborative efforts of the sports medicine team and doctors during her time at the University of Kansas, how she was hired, writing her book and continuing her education, and the value of hosting clinics. Find Andrea on Twitter: @A_Hudy

This article discusses the importance of a creative and open mind in strength and conditioning coaches, as well as tips to develop it.

This article takes a closer look at training strength and stiffness in connective tissues.

This NSCA Coach article describes how to manipulate movements, lifts, and rest periods in a way that controls time, space, and flow efficiently to creatively enhance athletic performance.

Approximately 2 million youth from 6 - 12 years of age participate in football every year. This article discusses the importance of long-term athletic development (LTAD) for youth football athletes and the significance of a player development pathway for long-term success and longevity in the sport.

Andy Stocks, Assistant Strength and Conditioning Coach at Augustana University and recently named NSCA Assistant Strength and Conditioning Coach of the Year, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about persevering as a young coach in a tough career field. Topics under discussion include how his weightlifting and powerlifting background help him program for student-athletes and what he envisions his future as a head coach might look like someday. Find Andy on Instagram: @stocksthestrengthcoach or @augiestrength and Twitter: @augiestrength | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs