In this episode of the NSCA Coaching Podcast, we delve into one of the biggest topics in college sports today–Name, Image, and Likeness (NIL). Tune in to learn more about this game-changing development and its implications for college athletes. Hannah Burkhart, a graduate student in Sport Science and Coaching Education at East Tennessee State University (ETSU), shares her experience as a student-athlete and brand ambassador. Eric McMahon, the NSCA Coaching and Sport Science Program Manager, joins her in the discussion to unpack the details of NIL policies, learn about the impact of social media on student-athletes, and uncover potential career benefits of NIL for personal branding. The episode focuses on the journey of the student-athlete towards professional growth. Don't miss out on this crucial discussion–listen now to stay ahead of the curve! Connect with Hannah on Instagram at: @hannaahnichole or LinkedIn: Hannah Burkhart | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

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During the initial interview, the personal trainer and client assess compatibility, develop goals, and establish a client-trainer agreement.

This article encompasses some of the necessary experience, education, certifications, and personal development needed to become a strength and conditioning coach.

Learn about what prehabilitation truly is, where it originates from, and most importantly, what it can do for the tactical athlete.

A qualified strength and conditioning professional in the high school environment can benefit both the school and the students in a number of ways, including injury reduction, improved performance, and risk management.

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Colorado Springs, CO – The National Strength and Conditioning Association (NSCA) is proud to announce the organization's 2022 Career Awards winners.

Optimize quality of care and mitigate potential litigation in your personal training practice through a clear understanding of the strengths, weaknesses, opportunities, and threats (SWOT) of personal training.