There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.
Personal trainersOrganization and AdministrationProfessional Development
This article provides a brief overview of the physical demands of table tennis, plus recommendations of specific strength and conditioning exercises to improve table tennis performance.
Learn about the various forms of active resistance training and how to create active resistance devices that are inexpensive and reduce injury risk compared to traditional log bars and kegs. In this session from the NSCA's 2016 Annual TSAC Training, Jay Dawes also discusses how to progress, regress, and program active resistance into a comprehensive strength and conditioning plan.
To assist future personal training entrepreneurs in preparing for the next step in their careers, this article focuses on four facility design components that every studio or small gym should address before opening the doors.
Learn how the use of force plates can provide daily insights in the training process, and how to adapt these principles for other methods that do not involve force plates. In this session from the NSCA’s 2018 Coaches Conference, Cory Kennedy also discusses the prerequisites for developing a coaching “intuition.”
Factors such as the types of exercises used, the number of muscle groups trained per session, the structure of the program, and the client’s training status and overall fitness level dictate training frequency.
Personal trainersExercise ScienceExercise TechniqueProgram design
Research on the benefits of using goals to increase athletic performance has shown that performance generally increases for athletes that use goals consistently. Learn how to move beyond generalities and see how a systematic goal setting approach can be paired with training athletes.