Rugby strength and conditioning coach Ashley Jones talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about early involvement in the NSCA, working in professional sports, why it is important to write as a strength and conditioning coach, building your network, and avoiding burnout.

Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.

NSCA Tactical Program Managers, Jason Soileau (Military) and Mandy Nice (Public Safety), talk to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about supporting those in the tactical professions over the course of their careers. Topics under discussion include the U.S. Army Holistic Health and Fitness (H2F) program and developing a new tactical strength and conditioning program tool kit for public safety agencies. Find Jason and Mandy on Facebook: NSCA Tactical Strength and Conditioning SIG | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This article explores the process and reasoning behind integrating an athletic trainer within a fire department to provide clinical care and injury prevention protocols.

Olympic-style lifting, functional training, powerlifting, and bodybuilding should all be considered when designing a program to improve general health, fitness, and functional capacity.

This article is part of a continuing series of tactical strength and conditioning (TSAC) research reviews. It is designed to bring awareness to new research findings of relevance to tactical strength and conditioning communities.

This article provides a background on the benefits of plant-based nutrition for athletic performance, recovery, and overall health.

Mary Kate Feit, Assistant Professor and Associate Director of Strength and Conditioning at Springfield College, and Adam Feit, Coordinator of Physical and Mental Performance at Springfield College and Assistant Director of Performance Nutrition at Precision Nutrition, talk to the NSCA Coaching Program Manager, Eric McMahon, about being a married couple in the world of strength and conditioning. Topics under discussion include the unique positions they hold at Springfield College, how becoming parents has changed their perspective on coaching, and why diversity is so important for the future of the field. Connect with Mary Kate via email: mfeit@springfield.edu | Find Adam on Twitter: @Adam_Feit or Instagram @aefeit | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

The variables of an NBA season constantly change, which requires strength and conditioning coaches to adjust accordingly. The success of a program is often influenced by the coach’s ability to combine strength and conditioning principles with common sense and the ability to adjust to the schedule.

For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.