(2,032 found)
How to Promote and Sell Multiple Personal Training Options with Layered Pricing
April 10, 2018by Douglas O. Sheppard, NSCA-CPT,*D
One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.
Personal trainers Organization and Administration
Teaching Focus: A Personal Perspective
June 11, 2018by Johnny Gillespie, CSCS, NSCA-CPT
The constant presence of technology can train the mind to be in a constant state of reactivity and unease. Personal trainers can help their clients improve performance by teaching them how to focus.
Personal trainers Exercise Science
A SWOT Analysis of the Scope of Practice for Personal Trainers
April 6, 2018by Dan Mikeska
Optimize quality of care and mitigate potential litigation in your personal training practice through a clear understanding of the strengths, weaknesses, opportunities, and threats (SWOT) of personal training.
Personal trainers Program design
Tips for Selling More Personal Training to Prospective Clients: From Personal Experience
December 28, 2020by Sam Rothschild, CSCS
This article walks personal trainers through how to present a program for the common goals and what to do if the process does not produce a sale.
Personal trainers Professional Development
Fitness Marketing Foundations—The Basics and How to Implement Them Effectively
August 26, 2019by David Crump, NSCA-CPT, RCPT*D
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainers Professional Development
Considerations for Transitioning to Online Personal Training
August 14, 2021by Robert Linkul, MS, CSCS,*D, NSCA-CPT,*D, FNSCA
The purpose of this article is to provide the reader some direction and suggestions for how to make the transition to online personal training smooth and successful.
Personal trainers Program design Professional Development
Considerations for Opening a Personal Training Studio or Small Gym—It All Adds Up
April 12, 2018by Robert C. Linkul, MS, CSCS,*D, NSCA-CPT,*D, RCPT*D, FNSCA
To assist future personal training entrepreneurs in preparing for the next step in their careers, this article focuses on four facility design components that every studio or small gym should address before opening the doors.
Personal trainers Organization and Administration
Working around a Client’s Low Back Pain – Strategies and Exercise Progressions
August 29, 2023by Nicholas Rolnick, DPT, CSCS and Jacob Templar
The primary focus of this article is to provide personal trainers with an evidence- and practice-based approach to exercise selection and implementation in those with low back pain.
Personal trainers Exercise Technique Program design Client Consultation|Assessment
Continuous Quality Improvement to Ensure Personal Training Scope of Practice
April 9, 2018by Dan Mikeska, MS
With the pervasiveness of chronic disease, personal trainers need to be vigilant in their efforts to gain new clients and retain current clients, while maintaining the scope of practice boundaries. By reviewing the needs and expectations of customers and stakeholders, a process for improving service can be developed.
Personal trainers Program design Organization and Administration
Correcting Misconceptions in the Knowledge of Personal Trainers
May 29, 2020by Dan Jolley
The aim of this article is to review the research into the knowledge of personal trainers, their misconceptions, and to provide evidence-based strategies to help correct any misconceptions.
Personal trainers Professional Development
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