This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainersProfessional DevelopmentBusinessMarketingNetworkingSocial MediaAction Plan
Unfortunately, injuries do occur during exercise, and the legal implications that follow them can be quite significant. Taking small, reasonable precautions at the onset of a new personal trainer-client relationship can stave off significant problems down the road.
Personal trainersOrganization and AdministrationLegal Issueshow to be a personal trainerpersonal traininglegal abilityliability
In this lecture from the NSCA's 2014 National Conference, Peter Ronai examines methodologies for personal trainers who work with clients possessing metabolic syndrome and co-morbid medical conditions. Peter provides trainers with helpful resources and recommendations as they work with this special population.
Personal trainersExercise TechniqueProgram designBasic Pathophysiology and Science of Health Status or Condition and Disorder or DiseaseindividualizationMetabolic SyndromeExercise ConsiderationsSpecial Populations
Today’s fitness professionals need to navigate an evolving landscape of laws and regulations. In this session from the NSCA’s 2016 Personal Trainers Conference, Rick Collins identifies the nuts and bolts of what fitness professionals need to know about nutrition law. Learn how to protect both your business and your clients.
Learn to identify the four present and future states you want for your clients or athletes as their coach. In this session from the NSCA’s 2017 Personal Trainers Conference, Brain Nguyen also explains how to design products and programs that develop long-term trust and profitable relationships.
Personal trainersProgram designPersonal TrainersProgram DevelopmentProgram DesignBuilding Relationships
While exercise and weight management can be critical for a healthy pregnancy and recovery, special care should be taken when training pregnant and postpartum clients. In this lecture from the 2014 Personal Trainers Conference, Annette Lang provides an overview of what it means to work with this specific population.
Personal trainersExercise ScienceProgram designPostpartum ClientTraining Pregnant ClientWeight ManagementSpecial Care Recovery
This Personal Trainers Quarterly article examines a client's ability to maintain pelvic and trunk stability during a dynamic fitness screening. Visit NSCA online to read more on corrective exercises, health, and fitness.
Personal trainersExercise ScienceProgram designOrganization and AdministrationTesting and EvaluationClient Consultation|AssessmentBasic Pathophysiology and Science of Health Status or Condition and Disorder or DiseaseProfessional DevelopmentCorrective ExerciseTrunk Stability Push-UpPelvic and Trunk StabilityStrength and Conditioning ExercisesFitness Screening
This video from the NSCA 2017 Personal Trainers Conference features Morey Kolber discussing how to recognize clients with at-risk signs and symptoms who require a medical referral for their low back, and what exercise programming is needed for specific lower back injuries and impairments post rehabilitation.
Personal trainersTSAC FacilitatorsCoachesExercise ScienceProgram designBasic Pathophysiology and Science of Health Status or Condition and Disorder or DiseasePost InjuryLower Back InjuryInjury RiskRecoveryRehabilitation
Strength and conditioning professionals have a finite time to develop their athletes or clients. Too often the first 10 – 15 min of sessions are under-coached and poorly structured. In this session from the 2015 NSCA National Conference, Coach Emily Nolan explores ways to maximize the use of warm-ups.
CoachesExercise TechniqueProgram designProfessional DevelopmentDynamic Warm-upsStrength and Conditioning CoachAthletic DevelopmentOptimizing Time