In this episode of the NSCA Coaching Podcast, we delve into one of the biggest topics in college sports today–Name, Image, and Likeness (NIL). Tune in to learn more about this game-changing development and its implications for college athletes. Hannah Burkhart, a graduate student in Sport Science and Coaching Education at East Tennessee State University (ETSU), shares her experience as a student-athlete and brand ambassador. Eric McMahon, the NSCA Coaching and Sport Science Program Manager, joins her in the discussion to unpack the details of NIL policies, learn about the impact of social media on student-athletes, and uncover potential career benefits of NIL for personal branding. The episode focuses on the journey of the student-athlete towards professional growth. Don't miss out on this crucial discussion–listen now to stay ahead of the curve! Connect with Hannah on Instagram at: @hannaahnichole or LinkedIn: Hannah Burkhart | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Dr. Allison Randall, Strength and Conditioning Coach for the Vanderbilt University Women’s Basketball Program, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about how her path to the 2012 London Olympic Games as an athlete led her to pursue the strength and conditioning profession. Topics include the use of appropriate cueing strategies to optimize work with young athletes, differences with team versus individual sports, and the importance of education for coaches. Find Dr. Randall on Twitter: @AllisonVRandall or Instagram: @allisonvrandall | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Take a deep dive into force plate research and trends with “Force Plate Coach”, Dr. John McMahon from the University of Salford in England. In this episode, John discusses his path from Royal Marine Commando into strength and conditioning and biomechanics teaching and research. Listen in as John connects with NSCA Coaching and Sport Science Program Manager, Eric McMahon, on the past, present, and future of force plates in sport and the ways we can improve our testing and evaluation of athletes. This episode mentions the following paper from NSCA’s Strength and Conditioning Journal: McMahon, JJ, Suchomel, TJ; Lake, JP, and Comfort, P. Understanding the Key Phases of the Countermovement Jump Force-Time Curve, Strength and Conditioning Journal 40(4): 96-106, 2018 Find John on Instagram: @forceplatecoach, on Twitter: @ForcePlateCoach, and on YouTube: @ForcePlateCoach| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

NSCA Coach 11.4 shares how strength training of the posterior chain in athletes can reduce injury risk and aid rehabilitation. Visit us online to read more about exercise research.

Autumn Lockwood knows football. As the daughter of a collegiate football coach, she’s been attending games and “breathing football” since she was born. Now, she holds a highly coveted full-time position as an Associate Performance Coach for the National Football League (NFL) Philadelphia Eagles. But this was not always her plan. Follow her unique professional path, from a criminal justice major and aspiring Alcohol, Tobacco, and Firearms (ATF) special agent to coaching at football’s highest level. Learn how the Philadelphia Eagles cultivate a championship culture through never-ending development, strategic staffing, and sport science initiatives. She recounts how mentorship, building a village, and networking enabled her successful career switch. Lockwood and McMahon also discuss coaching challenges and ways the NSCA can push the profession forward through diverse collaboration, uncomfortable conversations, and deeper in-person connections. They conclude by breaking down the calendar training year, key performance indicators, and athlete profiling in professional football. Connect with Autumn via Instagram: @autumnlockwood, LinkedIn: @autumn-lockwood, or email: alockwood@eagles.nfl.com | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs Love football? Join your fellow professionals in the NSCA Football Special Interest Group! This episode discusses the intangible rewards of volunteering, like opening career doors and making connections. Want to get involved? Check out NSCA.com/Volunteer for opportunities.

Kevin Cronin, Head Strength and Conditioning Coach at Colorado College, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his career path, sources of quality information on social media, and the realities of working at a college that has both Division I and Division III sports.

This article describes the long-term athletic development programming pillars and suggests practical applications for strength and conditioning practitioners.

To become an NSCA-Certified Personal Trainer®, candidates must sit for an exam that will test their knowledge of Client Consultation/Fitness Assessment, Program Planning, Exercise Techniques, and Safety/Emergency Issues. Exams are hosted in testing centers around the world. Read on to learn more about how the NSCA-CPT® exam is structured.

The aim of the get up and go drill for rugby players is to develop the ability to accelerate from a low body position, which is especially important when accelerating into a potential contact situation.